Underwriting 101: Selling College Radio

Underwriting 101: Selling College Radio

for $ 32.22

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This media sales primer serves as a step-by-step manual to assist students in attaining sales proficiency and confidence. The author employs a practical, hands-on approach, enabling readers to develop valuable professional and interpersonal skills and to improve their options for obtaining sales positions. Underwriting 101 covers the activities involved in sales work, such as developing sales kits and presentations, handling objections, writing proposals, closing,… (more)

Book Details  

Publisher: Routledge (August 01, 2000)

Format: EPUB

Page count: 224 pages

File size: 446 KB

Protection: DRM free

Language: English

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