Star Brands

Star Brands

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For anyone who wants to learn the fundamentals of branding in an approachable way without poring over dense text or hiring an expensive consultant, Star Brands presents a unique model that offers structured guidance and professional tips for building, managing, and marketing any brand. Created by savvy brand manager Carolina Rogoll, the star brand model is a perfect intersection of solid marketing and management theory with an approachable, visually oriented design.… (more)


Book Details  


Publisher: Allworth (April 14, 2015)

Format: EPUB

Page count: 256 pages

File size: 21 MB

Protection: DRM

Language: English


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