Data Driven Marketing For Dummies

Data Driven Marketing For Dummies

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Embrace data and use it to sell and market your products

Data is everywhere and it keeps growing and accumulating. Companies need to embrace big data and make it work harder to help them sell and market their products. Successful data analysis can help marketing professionals spot sales trends, develop smarter marketing campaigns, and accurately predict customer loyalty. Data Driven Marketing For Dummies helps companies use all the data at their disposal to make… (more)


Book Details  


Publisher: Wiley (September 20, 2013)

Collection: For Dummies

Format: EPUB

Protection: DRM

Language: English


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