Free Ride: How Digital Parasites are Destroying the Culture Business, and How the Culture Business Can Fight Back

Free Ride: How Digital Parasites are Destroying the Culture Business, and How the Culture Business Can Fight Back

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How did the newspaper, music, and film industries go from raking in big bucks to scooping up digital dimes? Their customers were lured away by the free ride of technology. Now, business journalist Robert Levine shows how they can get back on track.

On the Internet, “information wants to be free.” This memorable phrase shaped the online business model, but it is now driving the media companies on whom the digital industry feeds out of business. Today, newspaper… (more)

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Book Details  


Publisher: Anchor (October 25, 2011)

Format: EPUB

Page count: 288 pages

File size: 2.3 MB

Protection: DRM

Language: English


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