The Balanced Scorecard: Translating Strategy into Action

The Balanced Scorecard: Translating Strategy into Action

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The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part,… (more)


Book Details  


Publisher: Harvard Business Review Press (August 02, 1996)

Format: EPUB

Page count: 322 pages

Protection: DRM

Language: English


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