• What the book covers: business models on the iPhone, including free apps for marketing, trial apps to entice users, advertising-sustained apps, and paid apps. The book discusses the pricing models prevalent on each type of application (games, fitness, utilities, and so on). The book provides a blueprint for the effect of competition, designing a business plan for the app store, assessing iPhone 3.0 business potential, and marketing your app.
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Publisher: For Dummies (July 31, 2009)
Format: EPUB
File size: 1.4 MB
Protection: DRM
Language: English