Selling the Wheel

Selling the Wheel

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Selling the Wheel is a fascinating story about sales and marketing written in the form of an ancient parable: Once upon a time, long ago, a resourceful fellow named Max came up with a brilliant idea and invented the Wheel. But human beings, who had been getting along without the Wheel for thousands of years, did not instantly appreciate their need for this clever invention....

This is the challenge facing Max, as dramatized by Jeff Cox, coauthor of the bestselling… (more)


Book Details  


Publisher: Simon & Schuster (January 24, 2001)

Collection: Simon & Schuster

Format: EPUB

Page count: 256 pages

File size: 311 KB

Protection: DRM

Language: English


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