Marketing Your New Business

Marketing Your New Business

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This Element is an excerpt from The Truth About Starting a Business (9780137144501) by Bruce R. Barringer. Available in print and digital formats.

The three realities you must understand to create a winning marketing plan.

Marketing is one area where hard work and ingenuity can make up for a lack of funds. It's also an area where money can be easily wasted if a business doesn't have a well-thought-out marketing plan. There are three things to be mindful of as you… (more)

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Book Details  


Publisher: FT Press (August 12, 2010)

Format: EPUB

File size: 188 KB

Protection: DRM

Language: English


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