Content Strategy for the Web, 2nd Edition

Content Strategy for the Web, 2nd Edition

for $ 16.58

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This is the eBook version of the printed book.

If you’re like most organizations, your content problems seem insurmountable. Unanswered questions keep you up at night: How much content do you have? Where does it live? What does it say? Who owns it? Is it helping your business and satisfying your users?

 

Maybe you've tried a site redesign, a new CMS, and host of other extensive (and expensive!) "improvements." But, the hard truth is that without consistent, compelling… (more)

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Book Details  


Publisher: New Riders (February 10, 2012)

Format: EPUB

Page count: 215 pages

File size: 4.1 MB

Protection: DRM

Language: English


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