Capitalizing on Change

Capitalizing on Change

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Americans love "this year's model," relying on the "new" to be always "improved." Enthusiasm for the new, says Stanley Buder, is essential to American business, where innovation and change stoke the engines of economic energy. To really understand the history of business in America, he argues, we must understand the intertwining dynamics of social and business values.

In a history spanning over three hundred years, Buder examines the enveloping expansion of the market… (more)


Book Details  


Publisher: The University of North Carolina Press (March 01, 2009)

Format: EPUB

Page count: 556 pages

Protection: DRM

Language: English


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