The Upside: The 7 Strategies for Turning Big Threats into Growth Breakthroughs

The Upside: The 7 Strategies for Turning Big Threats into Growth Breakthroughs

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Today, when your fortunes can literally change overnight, the new strategic imperative is making your moment of maximum risk your moment of maximum opportunity. In The Upside, Adrian Slywotzky provides bold and original ideas for growth breakthroughs as well as the practical tools to use Monday morning, such as

•How to change the odds for your next major initiative and create potential industry breakthroughs, as Toyota did with its expanding universe of Prius vehicles.… (more)

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Book Details  


Publisher: Crown Business (May 15, 2007)

Format: EPUB

File size: 1.3 MB

Protection: DRM

Language: English


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