The Culturally Customized Web Site

The Culturally Customized Web Site

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In The Culturally Customized Web Site, Nitish Singh and Arun Pereira focus on cultural aspects of international website design, honing in on three objectives:

* First, to present a review and survey results on standardization/localization issues on the web

* Second, to present a scientifically tested framework to design culturally adapted international websites, and provide marketers and web designers with practical web localization tools

* Third, to show readers the… (more)

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Book Details  


Publisher: Routledge (April 06, 2005)

Format: EPUB

Page count: 176 pages

File size: 6.2 MB

Protection: DRM

Language: English


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