Neurogastronomy: How the Brain Creates Flavor and Why It Matters

Neurogastronomy: How the Brain Creates Flavor and Why It Matters

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Gordon M. Shepherd, a leading neuroscientist at Yale University, embarks on an eye-opening trip through the human brain's "flavor system," establishing the parameters of a new field: neurogastronomy. Challenging the belief that humans' sense of smell diminished as they made the leap from primate to human, Shepherd contends this sense, the main element of flavor, is far more powerful and important than we think.

Shepherd begins with the mechanics of smell, the way… (more)

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Book Details  


Publisher: Columbia University Press (December 20, 2011)

Format: EPUB

Page count: 224 pages

File size: 1.4 MB

Protection: DRM

Language: English


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