Alpha Dogs: How Political Spin Became a Global Business

Alpha Dogs: How Political Spin Became a Global Business

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David Sawyer dreamed of a career as a film-maker; Scott Miller, the son of a shoe salesman, was a brilliant copywriter. Unlikely partners, together they became a political powerhouse. Directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants from Coca-Cola to Apple, the consultants of Sawyer-Miller were the Manhattan Project of spin politics.

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Book Details  


Publisher: Atlantic Books (June 01, 2009)

Format: EPUB

Page count: 300 pages

File size: 804 KB

Protection: DRM

Language: English


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