BrandChild: Remarkable Insights into the Minds of Today's Global Kids and Their Relationship with Brands

BrandChild: Remarkable Insights into the Minds of Today's Global Kids and Their Relationship with Brands

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Packed with practical advice on how to create kids' brands, including more than 50 previously unpublished case studies, BRANDchild proposes innovative ways of marketing to this young audience.

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Book Details  


Publisher: Kogan Page (October 03, 2004)

Format: EPUB

Page count: 320 pages

File size: 5.2 MB

Protection: DRM

Language: English


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