Events Feasibility and Development

Events Feasibility and Development

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Events Feasibility and Development: From Strategy to Operations answers two fundamental questions faced by all events planners and organizers: how do I justify this event to the client? and why are we spending money on this event?.

With a user-friendly learning structure containing bullet points, questions and exercises and international case studies (Australian Taxation Office, Saudi Arabian events returns, Fuji-Xerox events), Events Feasibility and Development:… (more)

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Book Details  


Publisher: Routledge (December 30, 2010)

Format: EPUB

Page count: 360 pages

File size: 21.2 MB

Protection: DRM

Language: English


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