Introduction to the Music Industry: Through an Entrepreneurial Lens

Introduction to the Music Industry: Through an Entrepreneurial Lens

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Introduction to the Music Industry: An Entrepreneurial Approach is an introductory textbook that offers a fresh look at one of the fastest-changing businesses in the world today. Emphasizing the importance of entrepreneurial thinking for the music industry, this textbook engages college-level students in learning the fundamentals of the music business while discovering ways to shape the industry's future. Every chapter explores the inner workings of the music industry,… (more)

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Book Details  


Publisher: Routledge (September 10, 2012)

Format: EPUB

Page count: 288 pages

File size: 5.1 MB

Protection: DRM

Language: English


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