Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules

Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules

for $ 19.99

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Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. The challenge for established firms is not the discovery of a new business model?the real challenge is how to make two business models coexist. This book offers advice on how established firms can implement structures and processes that… (more)

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Book Details  


Publisher: Jossey-Bass (January 03, 2013)

Format: EPUB

Page count: 256 pages

File size: 1.2 MB

Protection: DRM

Language: English


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