The McGraw-Hill 36-Hour Course Product Development

The McGraw-Hill 36-Hour Course Product Development

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A complete course in product development—without the tuition!How do the world’s most creative and successful companies approach product development? With “ruthlessly disciplined innovation,” according to Andrea Belz. It’s a whole new way of ensuring consistent success from the initial product conception to communicating its value to customers.The McGraw-Hill 36-Hour Course on Product Development provides the techniques you need to know, along with case… (more)

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Book Details  


Publisher: McGraw-Hill (November 20, 2010)

Format: EPUB

Page count: 256 pages

File size: 2.6 MB

Protection: DRM free

Language: English


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