Women Want More

Women Want More

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In Women Want More, Michael Silverstein and Kate Sayre, two of the world’s leading authorities on the retail business, argue that women are the key to fixing the economy. Based on a groundbreaking study and offering tremendous insight into the purchasing habits and power of women, Women Want More doesn’t just offer a glimpse into consumer behavior; it reveals what consumer behavior says about human psychology and desire.

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Book Details  


Publisher: HarperCollins e-books (September 08, 2009)

Format: EPUB

Page count: 336 pages

File size: 1.1 MB

Protection: DRM

Language: English


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