The Social Employee: How Great Companies Make Social Media Work

The Social Employee: How Great Companies Make Social Media Work

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Build a successful SOCIAL BUSINESS by empowering the SOCIAL EMPLOYEE

Includes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, Adobe, Domo, and Acxiom

"Great brands have always started on the inside, but why are companies taking so long to leverage the great opportunities offered by internal social media? . . . The Social Employee lifts the lid on this potential and provides guidance for businesses everywhere." -- JEZ FRAMPTON, Global Chairman and… (more)

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Book Details  


Publisher: McGraw-Hill (June 05, 2013)

Format: EPUB

Page count: 288 pages

File size: 9 MB

Protection: DRM

Language: English


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