The Ultimate Guide to Strategic Marketing: Real World Methods for Developing Successful, Long-term Marketing Plans

The Ultimate Guide to Strategic Marketing: Real World Methods for Developing Successful, Long-term Marketing Plans

for $ 37.24

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THE DEFINITIVE M ARKETING GUIDE FOR THE 21st CENTURY

Everything You Need to Plan Your Strategy and Achieve Your Goals

From Fortune 500 consultant Robert J. Hamper--the man who wrote the book on strategic marketing--comes a powerful new blueprint for growth in today's economy. Combining time-tested marketing tools with the latest global trends, this ready-to-use book guides you through every step of the strategy process.

Packed with essential charts, forms, and fill-in… (more)

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Book Details  


Publisher: McGraw-Hill (June 19, 2013)

Format: EPUB

Page count: 320 pages

File size: 7.1 MB

Protection: DRM

Language: English


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