Business & economics

The 250 Personal Finance Questions Everyone Should Ask

by Peter J. Sander

Money management is more complicated than ever - you have to deal with yo-yo'ing stock markets, rising health care and home prices, taxes, and employment. Everywhere you look, there's more to worry about. Where...

Streetwise Selling On Ebay

by Sonia Weiss

Streetwise Guide to Selling on eBay shows all the ins and outs of getting started in this lucrative sales channel. Readers will learn the best ways to conduct eBay transactions; track inventory and profits;...

Hot Button Marketing: Push the Emotional Buttons That Get People to Buy

by Barry Feig

Consumers buy products for two reasons--the rational reason and the real reason. While your customer may say they want your product because of its features and benefits, their decision to buy is based on emotion--not...

Adams Businesses You Can Start Almanac

by Editors of Adams Media

Whether you're a previously employed manager seeking new opportunities and greater job satisfaction, starting up a home-based business, re-entering the job market, or just looking to earn some extra cash on...

Streetwise Business Plans

by Michele Cagan

Nearly half of all new businesses fail within the first two years. To beat these odds, your new business needs a plan. Streetwise Business Plans shows you how to create a professional business plan in no time...

Streetwise Credit And Collections

by Suzanne Caplan

The credit and collection function of any business is the nerve center of the company. If proper records aren't kept and receivables closely monitored, a company will have difficulty maintaining its cash flow...

The Fisherman's Guide To Selling: Reel in the Sale - Hook, Line, and Sinker

by Joe DiMisa

Sales expert Joseph DiMisa draws on his vast experience as a seasoned saltwater fisherman to show you how to land a fish-or sale-through the eyes of an angler.

No matter if you're going after a small fish (a...

The DNA of Leadership: Leverage Your Instincts to: Communicate--Differentiate--Innovate

by Judith E Glaser

Just as your DNA may determine your destiny, a company's organizational DNA may determine its destiny. The DNA of Leadership helps you understand how to shape your company's genetic code for success. Expert...

Execution: Create the Vision. Implement the Plan. Get the Job Done.

by Tom Gorman

Execution shows you how to manage resources and successfully run anything from a project to a department to a business. You'll also learn how to prepare schedules, control budgets, and make management and financial...

Guerrilla Publicity

by Jay Conrad Levinson

The Internet has not only changed the sheer vastness of services and products available to consumers, but it's significantly changed the way businesses communicate with their buyers. The good news is that new...

Buying Your Own Business

by Russell Robb

Buying your own business is the shortest route to realizing that dream-and often financially safer than starting from scratch. Buying Your Own Business, 2nd Edition is the essential reference to reaching your...

Hide a Dagger Behind a Smile

by Kaihan Krippendorf

Today's global economy is a battleground. To survive and thrive, you'll need every weapon you can get. Microsoft, Sony, and Starbucks use business practices based on the ancient Chinese military text The Thirty-Six...

An American's Guide to Doing Business in Latin America: Negotiating contracts and agreements. Understanding culture and customs. Marketing products a

by Lawrence Tuller

Did you know this?

• In 2006, U.S. exporters shipped four and a half times as much product to Latin America as to China.
• Latin America has more than 500 million consumers ready to buy U.S. manufactured goods.

The Ultimate Sales Letter: Attract New Customers. Boost your Sales.

by Dan S. Kennedy

Write Well to Sell Big!

In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new...

Red Alert: How China's Growing Prosperity Threatens the American Way of Life

by Stephen Leeb & Gregory Dorsey

"I would caution readers to dismiss Stephen Leeb's warnings only at their peril."

-Thomas Kaplan, chairman, Tigris Financial Group

The American Dream is close to being replaced by a living nightmare:

• Key commodities...

DarkMarket: How Hackers Became the New Mafia

by Misha Glenny

"This extraordinarily powerful book demonstrates how utterly we lack the shared supranational tools needed to fight cybercrime. Essential reading." --Roberto Saviano, author of Gommorah

The benefits of living...

Startup Asia: Top Strategies for Cashing in on Asia's Innovation Boom

by Rebecca A. Fannin

Find out where the new innovation hot spots are, what the next consumer waves will be, and where to catch them

Asia's innovation hot spots are fast emerging as first-choice destinations for bright, young entrepreneurs....

The 3rd Alternative: Solving Life's Most Difficult Problems

by Stephen R. Covey

From the multimillion-copy bestselling author of The 7 Habits of Highly Effective People—hailed as the #1 Most Influential Business Book of the Twentieth Century—The 3rd Alternative introduces a breakthrough...

Practical Genius: A 5-Step Plan to Turn Your Talent and Passion into Success (Identify, Express, Surround, Sustain, Market Your Genius)

by Gina A Rudan & Kevin Carroll

WHAT’S YOUR GENIUS?

Most people consider genius to be a gift, a “lightning bolt from the gods” that strikes people like Einstein or Mozart, but not the rest of us. They see it as a quality—like creativity—that...

The Weekend That Changed Wall Street: And How the Fallout Is Still Impacting Our World

by Maria Bartiromo & Catherine Whitney

A first-person account of the white-knuckle weekend that brought the financial world to its knees, from one of America's most famous business reporters.

As bankers and government officials scrambled to keep...