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Meeting & Event Planning for Dummies

by Susan Friedmann

Expert advice on how to stage the perfect event every time

"A terrific resource of information for anyone in the event-planning business." --James Spellos, CMP, President, Meeting U.

Meeting & Event Planning For...


Public House and Beverage Management: Key Principles and Issues

by Michael Flynn, Caroline Ritchie & Andrew Roberts

'Public House & Beverage Management' provides students with a practical guide to the management aspects of the licensed trade industry.

'Public House & Beverage Management' introduces students to:

* Key players...


Setting the Table

by Danny Meyer

In October 1985, at age twenty-seven, Danny Meyer, with a good idea and scant experience, opened what would become one of New York City's most revered restaurants—Union Square Cafe. Little more than twenty...


Tourism Marketing for Cities and Towns

by Bonita Kolb

Tourism Marketing for Cities and Towns provides thorough and succinct coverage of marketing theory specific to the tourism industry. It focuses on developing the branded destination with special emphasis on...


Restaurant Service Basics

by Sondra J. Dahmer & Kurt W. Kahl

An excellent training tool for both hospitality programs and working restaurant managers, Restaurant Service Basics, 2nd Edition considers the entire dining experience in situations ranging from formal to casual....


The Business of Event Planning: Behind-the-Scenes Secrets of Successful Special Events

by Judy Allen

Practical tools and expert advice for professional event planners

Before planning an event, there is much that must be done behind the scenes to make the event successful. Before any thought is even given to...


Event Planning Ethics and Etiquette: A Principled Approach to the Business of Special Event Management

by Judy Allen

The world of event planning can be alluring and dangerous at once-exotic locales, wining and dining, and people traveling without their spouses. In such situations the line between business and pleasure blurs...


Time Management for Event Planners: Expert Techniques and Time-Saving Tips for Organizing Your Workload, Prioritizing Your Day, and Taking Control of

by Judy Allen

Event planning never stops. This industry goes 24/7, 365 days a year. Planners work evenings, weekends, and holidays, often far away from their home base, organizing and running events that simply must go on,...


Event Planning: The Ultimate Guide to Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions, Incentives a

by Judy Allen

This bestselling all-in-one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive...


Strategic Hospitality Leadership: The Asian Initiative

by Russell Arthur Smith & Judy Siguaw

Doing business in the tourism and hospitality scene in Asia can be very interesting and rewarding but also poses many challenges.

Not many books have been written on the hospitality industry in Asia. Strategic...


Human Resource Management for the Event Industry

by Lynn Van der Wagen & Lauren White

Human Resource Management for Events still remains the only text to introduce students to the unique application of HR principles in the context of a highly complex event environment. Linking theory, research...


Exploring Community Festivals and Events

by Allan Jepson & Alan Clarke

The development of the festival and event industry has seen large scale growth and extensive government support as a result of objectives to enhance and project the image of place and leverage positive sponsorship...


The Routledge Handbook of Tourism and Hospitality Education

by Dianne Dredge, David Airey & Michael J. Gross

Tourism is much more than an economic sector, it is also a social, cultural, political, and environmental force that drives societal change. Understanding, responding to, and managing this change will inevitably...


The Scientist and the Humanist

by Marti Hope Gonzales & Carol Tavris

Elliot Aronson is among the 100 most influential psychologists of the 20th Century, whose work -- especially his cognitive dissonance theory -- is both provocative and enduring. This Festschrift celebrates Aronson's...


Ecotourism

by David A. Fennell

Ecotourism continues to be embraced as the antithesis of mass tourism because of its promise of achieving sustainability through conservation mindedness, community development, education and learning, and the...


Recent Advances in Tourism Marketing Research

by Kaye Sung Chon, Muzaffer Uysal & Daniel Fesenmaier

In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly adjusted and updated to take account of new market research. Recent Advances...


Pacific Island Countries: In Search of a Trade Strategy

by Hong Chen & Lanieta Rauqeuqe

International trade is vital for economic prosperity in Pacific island countries, but their trade performance has been weak over the past decade with the exception of resource-rich countries. Small country size...


Identity and Intercultural Exchange in Travel and Tourism

by Anthony David Barker

This book looks at the relationship between questions of identity formation and modern practices in travelling and tourism. Unprecedented levels of mobility and international exchange over the last 100 years...


Tour Guiding Research: Insights, Issues and Implications

by Betty Weiler & Rosemary Black

This book provides an authoritative, state-of-the-art review of tour guiding scholarship and research and aims to foster best practice and to stimulate further study and research on tour guiding across a range...


Tourism Marketing and Management in the Caribbean (Rle Marketing)

by Dennis J. Gayle & Jonathan N. Goodrich

The Caribbean now has one of the largest regional tourism industries in the world amongst developing countries. When originally published this volume was the first to provide a comprehensive discussion of tourism...