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Adam Smith

by Christophe Speth, 50 minutes, Carly Probert & Brigitte Feys

A pioneer of modern economics

This book is a practical and accessible guide to understanding the life and works of Adam Smith.

In 50minutes you will be able to:

   • Recognize and understand the main ideas...


BCG Growth-Share Matrix

by Thomas del Marmol, 50 minutes, Carly Probert & Carmela Milano

The key to portfolio management! 

This book is a practical and accessible guide to understanding and implementing the BCG growth-share matrix, providing you with the essential information and saving time.

In...


Business Plan Checklist

by Antoine Delers, 50 minutes, Carly Probert & Brigitte Feys

Master one of the most important skills in business

This book is a practical and accessible guide to understanding and creating a business plan checklist, providing you with the essential information and saving...


Capital Asset Pricing Model

by Ariane de Saeger, 50 minutes, Carly Probert & Isabelle Van Steenkiste

Build the most efficient portfolio

This book is a practical and accessible guide to understanding and implementing the capital asset pricing model, providing you with the essential information and saving time. ...


Freemium

by Mouna Guidiri, 50 minutes, Carly Probert & Anne-Christine Cadiat

Boost your sales and attract customers!

This book is a practical and accessible guide to understanding and implementing the freemium model, providing you with the essential information and saving time.

In 50minutes...


Game Theory

by Jean Blaise Mimbang, 50 minutes, Carly Probert & Isabelle Van Steenkiste

The art of thinking strategically 

This book is a practical and accessible guide to understanding and implementing game theory, providing you with the essential information and saving time.

In 50minutes you will...


Gestalt Psychology

by Nicolas Crombez, 50 minutes, Carly Probert & Anne-Christine Cadiat

Influence customer perceptions and make advertising more memorable!

This book is a practical and accessible guide to understanding and implementing Gestalt psychology, providing you with the essential information...


Law of Diminishing Returns

by Pierre Pichère, 50 minutes, Carly Probert & Brigitte Feys

The key to understanding the fundamentals of productivity

This book is a practical and accessible guide to understanding diminishing returns,providing you with the essential information and saving time.

In 50minutes...


McKinsey 7S Framework

by Anastasia Samygin-Cherkaoui, 50 minutes, Carly Probert & Anne-Christine Cadiat

Understand the connections within your business!

This book is a practical and accessible guide to understanding and implementing the McKinsey 7S framework, providing you with the essential information and saving...


Michael Porter's Value Chain

by Xavier Robben, 50 minutes, Carly Probert & Amicie de Quatrebarbes

Increase value and beat the competition! 

This book is a practical and accessible guide to understanding and implementing the value chain, providing you with the essential information and saving time.

In 50minutes...


Parkinson's Law

by Pierre Pichère, 50 minutes, Carly Probert & Brigitte Feys

Master time management and increase productivity

This book is a practical and accessible guide to understanding and implementing Parkinson’s Law, providing you with the essential information and saving time....


Six Sigma

by Anis Ben Alaya, 50 minutes, Carly Probert & Amicie de Quatrebarbes

Constantly improve your business processes!

This book is a practical and accessible guide to understanding and implementing Six Sigma, providing you with the essential information and saving time.

In 50 minutes...


The Long Tail Theory

by Ariane de Saeger, 50 minutes, Carly Probert & Anne-Christine Cadiat

Ensure the future profitability of your company!

This book is a practical and accessible guide to understanding and implementing the long tail theory, providing you with the essential information and saving time. ...


The Marketing Mix

by Morgane Kubicki, 50 minutes, Carly Probert & Carmela Milano

Master the 4 Ps of marketing 

This book is a practical and accessible guide to understanding and implementing the marketing mix, providing you with the essential information and saving time.

In 50minutes you...


The Peter Principle

by Gabriel Verboomen, 50 minutes, Carly Probert & Brigitte Feys

Say NO! to incompetence at work

This book is a practical and accessible guide to understanding the Peter Principle, providing you with the essential information and saving time.

In 50minutes you will be able to:...


Where’s the Money? The Cycle of Poverty and Why the Majority Can’t Be Rich

by Robin Sacredfire

Traveling to very poor countries allows noticing that the majority of the locals tend to look at foreigners as a walking ATM machine that guarantees their monthly income and food in the table on a daily basis....


Thinking in Chinese: The Top 10 Chinese Values & How China Became a Superpower

by Samuel River

After nearly 10 years of my life working for Chinese companies, most of them the richest and most powerful, there were many things that started to become obvious for me and that clearly differentiate the results...


Blue Ocean Strategy

by Pierre Pichère, 50 minutes, Carly Probert & Brigitte Feys

Innovate your way to success and push your business to the next level! 

This bookis a practical and accessible guide to understanding and implementing blue ocean strategy, providing you with the essential information...


Management by Objectives

by Renaud de Harlez, 50 minutes, Carly Probert & Anne-Christine Cadiat

The key to motivating employees and reaching your goals

This bookis a practical and accessible guide to understanding and implementing Management by Objectives, providing you with the essential information and...


Maslow's Hierarchy of Needs

by Pierre Pichère, 50 minutes, Carly Probert & Anne-Christine Cadiat

Understand the true foundations of human motivation

This book is a practical and accessible guide to understanding and implementing Maslow’s Hierarchy of Needs, providing you with the essential information...