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Strategy Rules

by David B. Yoffie & Michael A. Cusumano

Between 1968 and 1976, Bill Gates, Andy Grove, and Steve Jobs launched three companies that would define the world of high technology, create more than a trillion dollars in value, and transform our lives. How...


Evangelpreneur: How Biblical Free Enterprise Can Empower Your Faith, Family, and Freedom

by Josh Tolley & Terry Felber

The truth shall set you free. Ignoring it will cost you a fortune.

It has become clear that we are living a lie, and it has brought devastating results: Bankruptcy among churchgoers is equally as high as those...


Better and Faster: The Proven Path to Unstoppable Ideas

by Jeremy Gutsche

What great ideas are you missing that are so close within your grasp?

In our world of chaos and change, what are you overlooking? If you knew the answer, you’d be a better innovator, better manager, and better...


Got Your Attention?: How to Create Intrigue and Connect with Anyone

by Sam Horn

Did you know:

• Goldfish, yes, goldfish, have longer attention spans than we humans do?

• One in four people abandons a website if it takes longer than four seconds to load?

Imagine if there were ways, in...


The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

by Guy Kawasaki

Fully revised and expanded for the first time in a decade, this is Guy Kawasaki's classic, bestselling guide to launching and making your new product, service, or idea a success.

Whether you're an aspiring entrepreneur,...


Homemade for Sale: How to Set Up and Market a Food Business from Your Home Kitchen

by John D. Ivanko & Lisa Kivirist

The authoritative guide for launching a successful home-based food enterprise, from idea and recipe to final product.


The Automatic Customer: Creating a Subscription Business in Any Industry

by John Warrillow

The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret—no matter what...


The Reputation Economy: How to Optimize Your Digital Footprint in a World Where Your Reputation Is Your Most Valuable Asset

by Michael Fertik & David C. Thompson

Reputation is power. 

Your reputation defines how people see you and what they will do for you.  It determines whether your bank will lend you money to buy a house or car;  whether your landlord will accept...


The Practitioner's Guide to User Experience Design: Top Practitioners Share Lessons Learned on the Journey from Beginner to Expert

by General Assembly & Luke Miller

Sell a hamburger. Run an airline. Build a website.

No matter how simple or complicated your business is, there's one thing that determines if it's a success or not: the customer.

THE PRACTITIONER'S GUIDE TO USER...


The Practitioner's Guide to Product Management: Top Practitioners Share Lessons Learned on the Journey from Beginner to Expert

by General Assembly & Jock Busuttil

Did you cut through traffic on your Segway today? Cool off with a delicious can of New Coke? Relax at home while listening to some music on your Zune?

Despite years of research, countless products like these...


The Risk Factor

by Deborah Perry Piscione

Our most revered business icons of the last few decades are the bold risktakers, such as Richard Branson, Elon Musk, and Steve Jobs. Yet in today's stock market-driven economy, companies are playing it safe,...


Finish Big: How Great Entrepreneurs Exit Their Companies on Top

by Bo Burlingham

“No two exit experiences are exactly alike. Some people wind up happy with the process and satisfied with the way it turned out while others look back on it as a nightmare. The question I hope to answer in...


Startupland: How Three Guys Risked Everything to Turn an Idea into a Global Business

by Mikkel Svane & Carlye Adler

The real story of what it takes to risk it all and go for broke.

Conventional wisdom says most startups need to be in Silicon Valley, started by young engineers around a sexy new idea, and backed by VC funding....


That's China

by Mark Kitto

One of the better known entrepeneurs of his generation in China.' -- New York Times. British entrepeneur's gripping, thriller-esque memoir about his daring attempt to force open China's closed media sector....


Aesop's Keys to Profitable Marketing

by Betsy Kruger

AESOP'S KEYS TO PROFITABLE MARKETING "Want to generate more profits? Dr. Kruger lays out easy-to-follow ways to increase your profits," testifies Ken Bernhardt, Taylor E. Little Regents Professor of Marketing...


You Only Have to Be Right Once: The Unprecedented Rise of the Instant Tech Billionaires

by Randall Lane

The ultimate insider look at the newest titans of tech—and what you can learn from their success

In 2007, twenty-one-year old David Karp launched Tumblr, a simple micro-blogging platform, on a whim. By 2012,...


Power Through Partnership: How Women Lead Better Together

by Maggie Ellis Chotas, Betsy Polk & Anne-Marie Slaughter

Betsy Polk and Maggie Chotas have learned something powerful: when women work together they discover a level of support, flexibility, confidence, accountability, and freedom to be themselves that they rarely...


Crazy Is a Compliment: The Power of Zigging When Everyone Else Zags

by Linda Rottenberg

"If people aren't calling you crazy, you aren't thinking big enough."

These days taking chances isn’t just for college dropouts in hoodies. Whether you work at a Fortune 500 company, a nonprofit, or a mom-and-pop,...


The B Corp Handbook: How to Use Business as a Force for Good

by Ryan Honeyman, Bart Houlahan & Jay Coen Gilbert

Join a Growing movement: Learn how you can join a fast-growing global movement to redefine success in business—led by well-known icons like Patagonia and Ben & Jerry’s as well as disruptive upstarts like...


Zero to One: Notes on Startups, or How to Build the Future

by Peter Thiel & Blake Masters

#1 NEW YORK TIMES BESTSELLER

If you want to build a better future, you must believe in secrets.

The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create....