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WHAT MAKES AN EFFECTIVE AND SUCCESSFUL MARKETING LEADER?
The 12 Powers of a Marketing Leader, by former McKinsey Partner Thomas Barta and senior London Business School professor Patrick Barwise, is the first...
Recounting his three years in Korea, the highest-ranking non-Korean executive at Hyundai sheds light on a business culture very few Western journalists ever experience, in this revealing, moving, and hilarious...
Why should you read this book?
If you are a young, or not so young design professional and you want to not only work in China but downright prosper and succeed then this book is essential.
It’s a distillation...
This wide-ranging book makes a critical contribution to understanding the times in which we live and possible solutions to the increasingly acute crisis of global capitalism. Harris critiques with great perspicacity...
Focusing on the intersection between globalization and migration, this text traces a dynamic process that has incorporated millions of migrants into a vast economic marketplace. Dickinson explores the contradictions...
Governments often use direct subsidies or tax credits to encourage investment and promote economic growth and other development objectives. Properly designed and implemented, these incentives can advance a wide...
“A valuable insider’s account of financial diplomacy in the Bush administration.”—Jeffrey E. Garten, Washington Post Sworn in as head of the U.S. Treasury Department’s international finance division...
Pitch, Tweet, or Engage on the Street offers a modern guide for how to practice public relations and strategic communication around the globe. Drawing upon interviews with public relations professionals in over...
The United States and Mexico trade many commodities, the most important of which are indispensable sources of energy-crude oil and agricultural labor. Mexican oil and workers provide cheap and reliable energy...
The fascinating story of one of the twentieth-century's most influential and dangerously addictive ideas, told through the lives of those who invented it.
The world’s principal measure of the health of economies...
New York Times Bestseller International Bestseller
"Quite simply the best guide to the global economy today."—Fareed Zakaria
Shaped by his twenty-five years traveling the world, and enlivened by encounters...
This new edition of Globalizing Human Resource Management examines the strategic and global issues of HRM by showing how organizations address the tradeoffs between global integration and local responsiveness....
Can there be God-conscious organizational behaviour in the real world of today's capitalist corporations and the alternatives? In this overview of God-consciousness as a moral-awareness model of preference formation,...
An essential guide for anyone involved in international trade, this handbook offers practical commentary on the key financial elements of cross-border business, including risk management, currency management,...
Employment has changed dramatically in the last few decades with the onset of neoliberal globalization. This change has become the objective of inquiry from different perspectives, such as development studies,...
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