Business & economics / Marketing

New Releases / Page 6

icon Subscribe to feed

Browse

Best Selling

New Releases

 

Category

Delete Marketing

 

In category

Research (58)

Direct (29)

Multilevel (18)

Industrial (10)

Telemarketing (6)

 

Price

All

Free

Below $ 5

$ 5 - $ 10

$ 10 - $ 15

Delete Price range

From :
To :
OK

 

Language

English (1045)

French (94)

German (42)

Spanish (20)

Italian (88)

 

Protection

All (1045)

DRM Free (57)

DRM (988)

More options

Multiscreen Marketing: The Seven Things You Need to Know to Reach Your Customers across TVs, Computers, Tablets, and Mobile Phones

by Natasha Hritzuk & Kelly Jones

Simplify your multi-screen marketing by putting consumers at the center of your strategy

The rise of the digital age means that consumers have unprecedented access to information and they're no longer interested...


Positioning in Public Relations and Strategic Communications: A New Approach to Public Relations Research and Practice

by Melanie James

In public relations, people talk about positioning an idea, a persona, a political ideal, an ideology - but what are they talking about? Why do some positions taken by organizations crystallize in the minds...


Market and Sell Books: A My Guide

by Rebecca Richmond & Claire Pickering

Writing a book is just the beginning of the story of becoming a successful author. Do you want to: • know what stops books selling? • learn how to plan an effective marketing campaign? In this comprehensive...


How to Work with a Digital Marketing Agency

by Hassan Bawab

In this book, Hassan gets right down to business with helping you navigate the accelerating, exhilarating world of marketing automation. You'll find out: What you should be doing today with marketing automation...


Creating a Powerful Brand: It's Not Just Business, It's Personal

by Andrew Ford

The digital revolution has dramatically changed the way customers gather information about brands. You are no longer in charge of your brand and reputation, your customers are. By understanding and utilizing...


The 6 Figure Stylist-Secrets to Exploding Your Beauty Industry Business & Creating Success by Design

by Jaye Renee'

Put MORE PROFIT in YOUR Pockets! No one can deny it: the old beauty industry is BROKEN and GONE FOREVER. It will never be as it was. In its place a NEW ERA has emerged. Clients have power and are more skeptical...


How to Market and Sell Your Art, Music, Photographs, & Handmade Crafts Online: Turn Your Hobby into a Cash Machine

by Lee Rowley

You are creative, you are an artist or a photographer, you have a hobby or craft, something you absolutely love to do, and you are good at it. But you may be asking yourself, How do I market my work? How do...


The Accidental Marketer: Power Tools for People Who Find Themselves in Marketing Roles

by Tom Spitale & Mary Abbazia

A practical guide for inexperienced marketers who have to develop a marketing strategy

With technology being built into products of all kinds, many businesses are hiring scientists, engineers, and designers to...


Political Marketing 2nd Edition: Principles and Applications

by Jennifer Lees-Marshment

 Substantially revised throughout, Political Marketing second edition continues to offer students the most comprehensive introduction to this rapidly growing field. It provides an accessible but in-depth guide...


Getting Clients and Keeping Clients for Your Service Business: A 30-day Step-by-step Plan for Building Your Business

by M D Weems

Many books are written on how to attract more business for retail stores or new products, but this is the only book written for the small business service provider. Whether you are an attorney, doctor, accountant,...


Entrepreneurial Marketing: An effectual approach

by Ed Nijssen

How do you sell a totally new kind of product to a market that does not yet exist? Entrepreneurial businesses often create products and services based on radically new technology that has the power to change...


Business Transformation: A Roadmap for Maximizing Organizational Insights

by Aiman Zeid & Jim Davis

Effectively introduce and promote analytics within your enterprise

All companies use information to set strategies and accomplish business objectives. But how many CEOs and CIOs would say they are satisfied that...


The Secrets to Succeeding in Network Marketing Offline and Online: How To Achieve Financial Success Selling Network Marketing Products And Services

by Jonathan Street

If you are looking to be financially independent, own your own business, have more spare time, work from the comfort of your home, then MLM may be for you to be successful. In the past MLM required a lot of...


Pocket Guide to Selling Services and Products

by Peter Morris & Malcolm McDonald

First published in 1995. Routledge is an imprint of Taylor & Francis, an informa company.


Million Dollar Launch: How to Kick-start a Successful Consulting Practice in 90 Days: How to Kick-start a Successful Consulting Practice in 90 Days

by Alan Weiss

"[Weiss is] one of the most highly respected independent consultants in the country."

-New York Post

If you're an aspiring entrepreneur, you've come to the right place. In Million Dollar Launch, bestselling...


Policy and Marketing Strategies for Digital Media

by Yu-Li Liu & Robert G. Picard

With digital media becoming ever more prevalent, it is essential to study policy and marketing strategies tailored to this new development. In this volume, contributors examine government policy for a range...


Absolute Value

by Itamar Simonson & Emanuel Rosen

Going against conventional wisdom, Absolute Value reveals what really influences customers today and offers a new framework—the Influence Mix—for thinking about consumer decision making, which should help...


Marketing for Growth: The Role of Marketers in Driving Revenues and Profits

by The Economist & Iain Ellwood

The Economist: Marketing for Growth is a guide to how marketing can and should become a business’s most important driver of growth. Marketers play a crucial role in generating revenue, and they can play an...


Crossing the Chasm, 3rd Edition

by Geoffrey A. Moore

The bible for bringing cutting-edge products to larger markets—now revised and updated with new insights into the realities of high-tech marketing

In Crossing the Chasm, Geoffrey A. Moore shows that in the...


Word-of-Mouth Advertising Online and Off: How to Spark Buzz, Excitement, and Free Publicity for Your Business or Organization -- With Little or No Mon

by Lynn Thorne

Word-of-Mouth Marketing, WOMM as it is commonly known, is the least expensive form of advertising and often the most effective. People believe what their friends, neighbors, and online contacts say about you,...