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Inside the Mind of the Shopper: The Science of Retailing

by Herb Sorensen

What do you really do when you shop? The answers are fascinating and, for retailers, they're cash in the bank. In Inside the Mind of the Shopper: The Science of Retailing, world-renowned retail consultant Dr....


Fashion Logistics: Insights into the Fashion Retail Supply Chain

by John Fernie & David B. Grant

Fashion Logistics examines the principles and practices behind responsible fashion retailing and cost-effective supply chain management in the fashion industry.


Retail Marketing Strategy: Delivering Shopper Delight

by Constant Berkhout

The essential handbook to the core topics of shopper marketing enlightened by current research and driven by practical experience.


How to Sell: Recipes for Retail

by John Hoerner

Whether it's ideas or products, in our business or for someone else, we all need to be able to sell. This book guides us through invaluable tips from John Hoerner, who has over 50 years' experience as a retailer....


We Are Market Basket: The Story of the Unlikely Grassroots Movement That Saved a Beloved Business

by Daniel Korschun & Grant Welker

Winner of the 800-CEO-READ award for best general business book of the year!

What if a company were so treasured and trusted that people literally took to the streets—by the thousands—to save it? That company...


Cannabis 101 Guide: People, Plants, Plans & Profits  Here's what you need to know to get into the billion-dollar cannabusiness

by Maria Suarez

Current up to date information about the Cannabis/Marijuana industry (April, 2015). Here's what you need to know, all compiled in one place, to become successful in the Multi-Billion dollar, fastest growth industry...


The Great Beanie Baby Bubble: Mass Delusion and the Dark Side of Cute

by Zac Bissonnette

In the annals of consumer crazes, nothing compares to Beanie Babies. With no advertising or big-box distribution, creator Ty Warner - an eccentric college dropout - become a billionaire in just three years....


Retail Revolution: Will Your Brick-and-Mortar Store Survive?

by Rajiv Lal & José|Greenberg, Dan Alvarez

Will ecommerce destroy retail as we know it or is it just a speed bump for retailers? In Retail Revolution the authors take a comprehensive, deep dive into several retail segments in order to develop a more...


Retailing in Emerging Markets: A policy and strategy perspective

by Malobi Mukherjee, Richard Cuthbertson & Elizabeth Howard

Retailing is changing extremely rapidly in the emerging economies, both as a driver of social and economic change, and a consequence of economic development and the rise of consumer societies. Changes that took...


One Nation Under Goods: Malls and the Seductions of American Shopping

by James J. Farrell

Loved and hated, visited and avoided, seemingly everywhere yet endlessly the same, malls occupy a special place in American life. What, then, is this invention that evokes such strong and contradictory emotions...


Shopper Marketing: Profiting from the Place Where Suppliers, Brand Manufacturers, and Retailers Connect

by Daniel J. Flint, Chris Hoyt & Nancy Swift

The shopper marketing methodology is a powerful, complete approach for satisfying target consumer demand at the point of maximum influence, and thereby driving consumers to purchase. It gives companies a far...


Affluenza: How Overconsumption Is Killing Us-and How to Fight Back

by John de Graaf, David Wann & Thomas H. Naylor

NEW EDITION, REVISED AND UPDATED

affluenza, n. a painful, contagious, socially transmitted condition of overload, debt, anxiety, and waste resulting from the dogged pursuit of more.

We tried to warn you! The 2008...


How to Open & Operate a Financially Successful Retail Business

by Janet Engle

The dream of starting a retail business can easily become a reality. Retail businesses are one of the fastest growing segments of the economy. This new book will teach you all you need to know about getting...


China's New Retail Economy: A Geographic Perspective

by Shuguang Wang

Retail is the essential link between production and consumption. The dynamics of a nation's economy cannot be fully understood without a good understanding of its retail sector. This book is written to achieve...


Bargain Fever: How to Shop in a Discounted World

by Mark Ellwood

When Coca-Cola offered the first retail coupon in the 1880s, customers were thrilled. But today, one in four American shoppers will buy something only if it's on sale, and almost half of all merchandise carries...


The Curve: How Smart Companies Find High-Value Customers

by Nicholas Lovell

It’s the ultimate business question of our time: How do real companies make money when customers expect (and often get) products for free?

There are millions of potential customers in the world. Most of...


Neuromarketing in Action: How to Talk and Sell to the Brain

by Patrick M Georges, Anne-Sophie Bayle-Tourtoulou & Michel Badoc

Learn how neuromarketing is playing an increasingly important role in current and future marketing strategies.


Neuro-Sell: How Neuroscience can Power Your Sales Success

by Simon Hazeldine

Develop an effective, straightforward selling system based on neuroscience insights on how customers' minds really work.


Learn Popular Retail Strategies (Collection)

by Richard Hammond, Rick DeHerder & Dick Blatt

The world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best retailers, like TopShop, IKEA, and Best Buy. ...


Know Your Shoppers (Collection)

by Herb Sorensen & Richard Hammond

In Inside the Mind of the Shopper , world-renowned retail consultant Dr. Herb Sorensen, Ph.D. uncovers the truth about the retail shopper and rips away the myths and mistakes that lead retailers to miss their...