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Handbook of Hospitality Human Resources Management

by Dana Tesone

Handbook of Hospitality Human Resources Management is an authoritative resource comprising an edited collection of papers, which review and discuss this crucial aspect of hospitality, whilst illustrating how...


Handbook of Hospitality Marketing Management

by Haemoon Oh

This handbook consists of 19 chapters that critically review mainstream hospitality marketing research topics and set directions for future research efforts. Internationally recognized leading researchers provide...


Micro-Clusters and Networks

by Ewen Michael

This book introduces a new approach to the analysis and management of growth in small tourism markets for regional and rural locations. It recognizes from the outset that the vast bulk of the tourism industry's...


Tomorrow's Tourist: Scenarios & Trends

by Ian Yeoman

By 2030, China will be the world's largest tourism destination, holidays in Outer Space will be the ultimate luxury experience, extreme Swedish ironing will be an Olympic Sport, embedded technologies will be...


Tourism and Politics

by Peter M. Burns & Marina Novelli

Tourism and Politics aims to disseminate ideas on the critical discourse of tourism and tourists as they relate to politics, through a series of case studies from around the world written by specialists with...


Tourism in the New Europe

by Rhodri Thomas & Marcjanna Augustyn

The book represents a state of the art review of key research on small firms in tourism in relation to European integration. It is, therefore, an essential resource for those engaged in research relating to...


Tourism in Turbulent Times

by Jeff Wilks, Donna Pendergast & Peter Leggat

Tourism in Turbulent Times presents an international review of the challenges faced by the world's largest industry and governments around the world to provide safe and enjoyable experiences for visitors. The...


Destination Brands

by Nigel Morgan, Annette Pritchard & Roger Pride

This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential...


Tourism Management

by Stephen Page

One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject.

It is written in an engaging...


Sewing Success?

by Gladys López-Acevedo & Raymond Robertson

The end of the MFA was followed by rising apparel exports, falling prices, and a reallocation of production and employment between countries. There were also significant changes within countries. The first main...


Optimal Investment and Marketing Strategies

by ILONA MURYNETS

Over the past decade, innovative technologies have resulted in an extensive growth of new services. Each new service requires a number of management and marketing decisions to be made well in advance of its...


Luxury Retail Management: How the World's Top Brands Provide Quality Product and Service Support

by Michel Chevalier & Michel Gutsatz

Noted experts offer invaluable insights into the glamorous world of luxury retail

Luxury Retail Management is your gold-plated ticket to the glamorous world of luxury retail. Defining all the tools that are necessary...


Events Exposed: Managing and Designing Special Events

by Lena Malouf

From business essentials to design inspiration, the secrets to events industry success

Author Lena Malouf is a renowned expert in the special events industry. She has won countless accolades for her work, including...


Car Wars: Fifty Years of Backstabbing, Infighting, And Industrial Espionage in the Global Market

by Mantle Jonathan

An "astonishing...eye-opening chronicle" (Publisher's Weekly) of backstabbing, infighting, and industrial theft and espionage in the world's biggest business. It makes empires; it destroys economies; it shapes...


The Political Economy of the Chinese Coal Industry

by Tim Wright

Coal mining is one of China's largest industries, and provides an excellent case study through which to consider the broader issues of China's transition from socialism to capitalism, focussing on the shift...


Energy Security for the EU in the 21st Century

by José María Marín Quemada, Javier García-Verdugo & Gonzalo Escribano

Recent developments like the rising trend in crude oil price, the international economic crisis, the civil revolts in Northern Africa and the Middle East, the nuclear threat in Japan after the tsunami, the oil...


Transforming Museums in the 21st Century

by Graham Black

In his book, Graham Black argues that museums must transform themselves if they are to remain relevant to 21st century audiences - and this root and branch change would be necessary whether or not museums faced...


Light Manufacturing in Africa

by Hinh T. Dinh & Vincent Palmade

This book examines how light manufacturing can offer a viable solution for Sub-Saharan Africa's need for structural transformation and productive job creation, given its potential competitiveness based on low...


Agricultural Innovation Systems

by The World Bank

Managing the ability of agriculture to meet rising global demand and to respond to the changes and opportunities will require good policy, sustained investments, and innovation - not business as usual. Investments...


Digital Wars: Apple, Google, Microsoft and the Battle for the Internet

by Charles Arthur

Digital Wars investigates Apple, Google, Microsoft and the battle for the internet. It reveals what to expect from the internet in the next five years, which company will ultimately be in the driving seat, and...