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International Hospitality Management

by Alan Clarke & Wei Chen

International Hospitality Management: issues and applications brings together the latest developments in global hospitality operations with the contemporary management principles. It provides a truly international...


The Darker Side of Travel: The Theory and Practice of Dark Tourism

by Richard Sharpley & Philip R. Stone

Over the last decade, the concept of dark tourism has attracted growing academic interest and media attention. Nevertheless, perspectives on and understanding of dark tourism remain varied and theoretically...


Wine Tourism Around the World

by C. Michael Hall, Liz Sharples & Brock Cambourne

Wine tourism is a rapidly growing field of industry and academic interest with changes in the consumer markets in recent years, showing an enormous interest in 'experiential' travel. Wine Tourism Around the...


Tourism: How Effective Management Makes the Difference

by Roger Doswell

Tourism: How effective management makes the difference builds tourism's components and impacts into a total framework showing how it should be made subject to an overall planning and management process.

This...


Tourism and Hospitality in the 21st Century

by S Medlik & Andrew Lockwood

'Tourism and Hospitality in the 21st Century' is a collection of essays which consider the future of tourism and hospitality. The international team of contributors represent a wide range of interests involved...


Understanding Tourism

by S. Medlik

Understanding Tourism examines tourism in 1000 questions and answers. It is intended for students and teachers of tourism worldwide, those who earn their living through tourism or who simply like being tourists,...


Visitor Management

by Myra Shackley

'Visitor Management' is an innovative collection of case studies taken from cultural World Heritage Sites. Using examples from the world's most significant archaeological and architectural legacies this book...


The Grand Energy Transition: The Rise of Energy Gases, Sustainable Life and Growth, and the Next Great Economic Expansion

by Robert A. Hefner III

A groundbreaking book on solving our growing energy problems

In this visionary book, leading energy industry executive Robert Hefner puts forth a convincing case about how the world can move beyond its current...


ESPN the Company: The Story and Lessons Behind the Most Fanatical Brand in Sports

by Anthony F. Smith & Keith Hollihan

A fascinating look at ESPN and its success as a brand

ESPN The Company reveals the inside scoop on the biggest business story in sports, detailing the creative and innovative spirit and practices that drove the...


Benchmarking in Food and Farming: Creating Sustainable Change

by Lisa Jack

At a time in which farmers and their advisors are keen to make greater use of performance information for survival and growth, Lisa Jack's book provides an overview of benchmarking practices within and without...


YouTube and Video Marketing: An Hour a Day

by Greg Jarboe

A complete, task-based guide to developing, implementing, and tracking a video marketing strategy

Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines...


Reinventing Interactive and Direct Marketing: Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives

by Stan Rapp

Attract New Customers and Exceed Revenue Goals with iDirect Marketing!

"A simple concept ties this incredibly useful book together. Every marketer now is an iDirect marketer. You ignore this concept, and this...


The Nature of Technology: What It Is and How It Evolves

by W. Brian Arthur

“More than anything else technology creates our world. It creates our wealth, our economy, our very way of being,” says W. Brian Arthur. Yet despite technology’s irrefutable importance in our daily lives,...


Madoff with the Money

by Jerry Oppenheimer

An intriguing look at Bernie Madoff the man, and his scam

Madoff with the Money is a deeply disturbing portrait of Bernie Madoff based on dozens of exclusive, news-making interviews. From the values Madoff was...


Global Corporate Governance

by Donald H. Chew & Stuart L. Gillan

Effective corporate governance, or the set of controls and incentives that drive top management, originates both outside and inside the firm and assures investors who hope to commit their capital. Essential...


Health and Wellness Tourism: Spas and Hot Springs

by Patricia Erfurt-Cooper & Malcolm Cooper

Geothermal springs constitute a major tourism resource, providing spectacular settings, recreation facilities, a recognised value in treatments beneficial for health and wellness, a sense of heritage and adventure,...


Mommy, Where Do Customers Come From?: How to Market to a New World of Connected Customers

by Larry Bailin

Looking for a marketing book that ...Tells it like it is?... Can help you keep up in an ever changing world?... Is the right fit no matter your business type or size? Mommy, Where Do Customers Come From? covers...


The Retailer's Guide to Carbon Tax

by Hymie Zawatzky

Retail businesses, already feeling the pinch, are facing further pressure with the Government's introduction of the Carbon Tax, that is due to come into effect on July 1, 2012. This tax may be the last straw...


Slaughterhouse: The Shocking Story of Greed, Neglect, And Inhumane Treatment Inside the U.S. Meat Industry

by Gail A. Eisnitz

Slaughterhouse is the first book of its kind to explore the impact that unprecedented changes in the meatpacking industry over the last twenty-five years — particularly industry consolidation, increased line...


Energy in Brazil: Towards a Renewable Energy Dominated System

by Antonio Dias Dias Leite

Rapidly developing countries such as China and India are the real main players in the climate debate, with the potential for massive increases in their carbon emissions in coming years. Brazil is often included...