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Screw the Valley: Austin Edition

by Timothy Sprinkle

It’s time to put the Valley in your rearview mirror. Destination: New Startup America. Next stop: Autsin.In this companion eBook to Screw the Valley, Timothy Sprinkle highlights Austin, one of seven cities...


Television Is the New Television: The Unexpected Triumph of Old Media In the Digital Age

by Michael Wolff

"The closer the new media future gets, the further victory appears." --Michael WolffThis is a book about what happens when the smartest people in the room decide something is inevitable, and yet it doesn’t...


The Real Deal

by Richard Desmond

From the age of five, when he helped his deaf father negotiate advertising contracts, Richard Desmond has always had an eye for business. In The Real Deal he offers a no-holds-barred account of an extraordinary...


The New Livestock Farmer: The Business of Raising and Selling Ethical Meat

by Jim Dunlop, Rebecca Thistlethwaite & Nicolette Hahn Niman

Including information on cattle, pigs, poultry, sheep, and goats, and exotics like bison, rabbits, elk, and deer How can anyone from a backyard hobbyist to a large-scale rancher go about raising and selling...


Screw the Valley: Detroit Edition

by Timothy Sprinkle

It’s time to put the Valley in your rearview mirror. Destination: New Startup America. Next stop: Detroit.In this companion eBook to Screw the Valley, Timothy Sprinkle highlights Detroit, one of seven cities...


Why Information Grows: The Evolution of Order, from Atoms to Economies

by César Hidalgo

What is economic growth? And why, historically, has it occurred in only a few places? Previous efforts to answer these questions have focused on institutions, geography, finances, and psychology. But according...


Corporate Blogging in India

by Rajeev Karwal & Preeti Chaturvedi

Corporate Blogging In India intends to consolidate developments in the area of business and corporate blogging. This title presents case studies from industries as diverse as technology and travel to financial...


Multi-Channel Retailing

by Lynda Rose Poloian

As one of the first textbooks to present a comprehensive view of multichannel retailing-the practice of trading through several selling channels concurrently-Multichannel Retailing is critical for any student...


A Buyer's Life: A Concise Guide to Retail Planning and Forecasting

by Dana Connell

This text will provide students with a step-by-step

approach to understanding the mechanics of a six-month merchandising

plan. Upon completion students will gain insight into how the

plan is forecast and implemented...


Merchandise Planning Workbook

by Rosetta LaFleur

Focusing on the development of a 6-month merchandise plan, this text

explains how to use Excel 2007 as a tool to project sales, manage

inventory, calculate the amount of merchandise to purchase, and adjust

the...


Screw the Valley: Kansas City Edition

by Timothy Sprinkle

It’s time to put the Valley in your rearview mirror. Destination: New Startup America. Next stop: Kansas City.In this companion eBook to Screw the Valley, Timothy Sprinkle highlights Kansas City, one of seven...


Losing the Signal

by Jacquie McNish & Sean Silcoff

In 2009, BlackBerry controlled half of the smartphone market. Today that number is one percent. What went so wrong?

Losing the Signal is a riveting story of a company that toppled global giants before succumbing...


The Hardware Startup: Building Your Product, Business, and Brand

by Renee DiResta, Brady Forrest & Ryan Vinyard

Thanks to the decreasing cost of prototyping, it’s more feasible for professional makers and first-time entrepreneurs to launch a hardware startup. But exactly how do you go about it? This book provides the...


How to Make Great Radio

by David Lloyd

There is no such thing as perfect radio – and therein lies its delicious unpredictability. In fact, so charming is this quality that 90 per cent of UK adults tune into the medium every week. Like many things,...


Screw the Valley: Raleigh-Durham Edition

by Timothy Sprinkle

It’s time to put the Valley in your rearview mirror. Destination: New Startup America. Next stop: Raleigh-Durham.In this companion eBook to Screw the Valley, Timothy Sprinkle highlights Raleigh-Durham, one...


Cannabis 101 Guide: People, Plants, Plans & Profits  Here's what you need to know to get into the billion-dollar cannabusiness

by Maria Suarez

Current up to date information about the Cannabis/Marijuana industry (April, 2015). Here's what you need to know, all compiled in one place, to become successful in the Multi-Billion dollar, fastest growth industry...


Screw the Valley: Las Vegas Edition

by Timothy Sprinkle

It’s time to put the Valley in your rearview mirror. Destination: New Startup America. Next stop: Las Vegas.In this companion eBook to Screw the Valley, Timothy Sprinkle highlights Las Vegas, one of seven...


Televisionaries: Inside the Chaos and Innovation of the Digital Revolution

by Marc L Tayer

Televisionaries is the captivating inside story of the digital television revolution, featuring the engineers, entrepreneurs, and media titans who made it happen. During the 1980s, conventional wisdom held that...


Strategy Rules

by David B. Yoffie & Michael A. Cusumano

Between 1968 and 1976, Bill Gates, Andy Grove, and Steve Jobs launched three companies that would define the world of high technology, create more than a trillion dollars in value, and transform our lives. How...


Target in Canada

by Postmedia

It took less than two years for the Canadian retail market to crush American retail giant Target. Long the darling of cross-border shoppers, Target opened its stores to media and consumer fanfare in spring 2013...