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The Network

by Scott Woolley

The astonishing story of America’s airwaves, the two friends—one a media mogul, the other a famous inventor—who made them available to us, and the government which figured out how to put a price on air....


Film and Television Distribution and the Internet: A Legal Guide for the Media Industry

by Andrew Sparrow

There is no area of business that is more dramatically affected by the explosion of web-based services delivered to computers, PDAs and mobile phones than the film and television industries. The web is creating...


Crowdgaming: The Role of Crowdsourcing in the Video Games Industry

by Francesco Ursino

The Internet has changed video games so much, that it is almost impossible to think of the evolution of the role of players in the last 10 years or so. Nowadays, almost every user with a good Internet connection...


Please Allow Me to Introduce Myself: Essays on Debut Albums

by George Plasketes

Debut albums are among the cultural artefacts that capture the popular imagination especially well. As a first impression, the debut album may take on a mythical status, whether the artist or group achieves...


Central and Eastern European Media in Comparative Perspective: Politics, Economy and Culture

by Sabina Mihelj & John Downey

Appearing more than twenty years after the revolutions in Central and Eastern Europe, this book could not have come at a more appropriate time; a time to take stock not only of the changes but also the continuities...


Change Management in Information Services

by Lyndon Pugh

Information services are currently going through what is probably the most significant period of change in their history. At the same time, thinking about organisational change in general management has continued...


The Loudons and the Gardening Press: A Victorian Cultural Industry

by Sarah Dewis

Through close readings of individual serials and books and archival work on the publication history of the Gardener's Magazine (1826-44) Sarah Dewis examines the significant contributions John and Jane Webb...


Content Marketing 2016: Influencer, Topics and The Most Important Trends

by Communicate And Sell

Content Marketing has become a large industry. Almost all Fortune 500 corporations and myriads of SMBs invest billions of US-$ in their Content Marketing strategies. The market reflects this complex ecosystem:...


The Postcolonial Museum: The Arts of Memory and the Pressures of History

by Iain Chambers, Alessandra De Angelis & Celeste Ianniciello

This book examines how we can conceive of a ‘postcolonial museum' in the contemporary epoch of mass migrations, the internet and digital technologies. The authors consider the museum space, practices and...


Women, Infanticide and the Press, 1822-1922: News Narratives in England and Australia

by Nicola Goc

In her study of anonymous infanticide news stories that appeared from 1822 to 1922 in the heart of the British Empire, in regional Leicester, and in the penal colony of Australia, Nicola Goc uses Critical Discourse...


Who Owns the Worlds Media?: Media Concentration and Ownership around the World

by Eli M. Noam & The International Media Concentration Collaboration

Media ownership and concentration has major implications for politics, business, culture, regulation, and innovation. It is also a highly contentious subject of public debate in many countries around the world....


All You Need to Know About the Music Business: Ninth Edition

by Donald S. Passman

The definitive, essential guide to the music industry, now in its eighth edition—revised and updated with crucial information on the industry’s major changes in response to rapid technological advances and...


This Program Is Brought to You By...: Distributing Television News Online

by Joshua A. Braun

Journalism, television, cable, and online media are all evolving rapidly. At the nexus of these volatile industries is a growing group of individuals and firms whose job it is to develop and maintain online...


How the Internet Became Commercial: Innovation, Privatization, and the Birth of a New Network

by Shane Greenstein

In less than a decade, the Internet went from being a series of loosely connected networks used by universities and the military to the powerful commercial engine it is today. This book describes how many of...


Hidden Persuasion: 33 psychological influence techniques in advertising

by Marc Andrews, Matthijs van Leeuwen & Rick van Baaren

This book analyzes advertising beyond the persuasive power of the imagery itself. It explains the psychology behind 33 effective influence techniques in visual persuasion and how to apply them.


Humans Need Not Apply: A Guide to Wealth and Work in the Age of Artificial Intelligence

by Jerry Kaplan

After billions of dollars and fifty years of effort, researchers are finally cracking the code on artificial intelligence. As society stands on the cusp of unprecedented change, Jerry Kaplan unpacks the latest...


Television Is the New Television: The Unexpected Triumph of Old Media In the Digital Age

by Michael Wolff

"The closer the new media future gets, the further victory appears." --Michael Wolff

This is a book about what happens when the smartest people in the room decide something is inevitable, and yet it doesn’t...


The Real Deal

by Richard Desmond

From the age of five, when he helped his deaf father negotiate advertising contracts, Richard Desmond has always had an eye for business. In The Real Deal he offers a no-holds-barred account of an extraordinary...


Corporate Blogging in India

by Rajeev Karwal & Preeti Chaturvedi

Corporate Blogging In India intends to consolidate developments in the area of business and corporate blogging. This title presents case studies from industries as diverse as technology and travel to financial...


Losing the Signal

by Jacquie McNish & Sean Silcoff

In 2009, BlackBerry controlled half of the smartphone market. Today that number is one percent. What went so wrong?

Losing the Signal is a riveting story of a company that toppled global giants before succumbing...