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Telling Great Stories

by 50MINUTES.Com

Ready to take your career to the next level? Find out everything you need to know about effective storytelling with this practical guide.

Storytelling is a skill that can, and will, improve both your personal...


Hollywood Made in China

by Aynne Kokas

China’s entry into the World Trade Organization in 2001 ignited a race to capture new global media audiences. Hollywood moguls began courting Chinese investors to create entertainment on an international scale—from...


The Responsive Chord

by Tony Schwartz & John Carey

"The Responsive Chord How media manipulate you: what you buy… who you vote for… and how you think. By Tony Schwartz" The essential guide to how media shape our lives. By the creator of the most talked about...


How to Self Publish Inexpensive Books and Ebooks

by William Allan

Are you a first-time author? Have you already published your first book and didn't like the experience? Or are you thinking of writing a book, but just dread the printing and marketing of it? Well How to Self...


The Content Trap: A Strategist's Guide to Digital Change

by Bharat Anand

“As Bharat Anand shows in this eminently readable book, connections are now more important than content.”—Daniel H. Pink, author of Drive and To Sell Is Human

Harvard Business School Professor of Strategy...


The Rise and Fall of the Italian Film Industry

by Marina Nicoli

Italian cinema triumphed globally in the 1960, with directors such as Rossellini, Fellini, and Leone, and actors like Sophia Loren and Marcello Mastroianni known to audiences around the world. But by the end...


Inside the Video Game Industry: Game Developers Talk About the Business of Play

by Judd Ruggill, Ken McAllister & Randy Nichols

Inside the Video Game Industry offers a provocative look into one of today's most dynamic and creative businesses. Through in-depth structured interviews, industry professionals discuss their roles, providing...


Strategies for Media Reform

The Routledge Handbook to Nineteenth-Century British Periodicals and Newspapers

by Andrew King, Alexis Easley & John Morton

Providing a comprehensive, interdisciplinary examination of scholarship on nineteenth-century British periodicals, this volume surveys the current state of research and offers researchers an in-depth examination...


The Media Economy

by Alan B. Albarran

The Media Economy analyzes the media industries and its activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole. Representing a rapidly...


The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying

by Helen Katz

The Media Handbook provides a practical introduction to the advertising media planning and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating...


Global eBook 2016

by Rüdiger Wischenbart, Jennifer Krenn, Dayou Chen & Carlo Carrenho et al.

The 2016 edition of the Global eBook report, with more than 50 data driven original charts and tables, is the international industry reference on the evolution of ebook markets focuses on relevant key angles...


The Seventh Sense: Power, Fortune, and Survival in the Age of Networks

by Joshua Cooper Ramo

NEW YORK TIMES BESTSELLER

WASHINGTON POST BESTSELLER

From the author of the international bestseller THE AGE OF THE UNTHINKABLE comes a powerful new story of revolution and riches in a connected age.

Endless terror....


The Network

by Scott Woolley

The astonishing story of America’s airwaves, the two friends—one a media mogul, the other a famous inventor—who made them available to us, and the government which figured out how to put a price on air....


The Expanding Brazilian Film, Television and Digital Industry: Cinema, televisão e mídia digital no Brasil: uma indústria em expansão.

by Steve Solot

This new bilingual book is an updated, indispensable guide to current opportunities for partnership and investment in the dynamic Brazilian Audiovisual Industry.  Despite the challenging economic climate,...


News and Civil Society: The Contested Space of Civil Society in UK Media

by Jen Birks

Civil Society has not been more relevant as a concept and a practice since the fall of communism in Eastern Europe. Global events from Tahir Square to Wall St have brought a new relevance and urgency to questions...


Film and Television Distribution and the Internet: A Legal Guide for the Media Industry

by Andrew Sparrow

There is no area of business that is more dramatically affected by the explosion of web-based services delivered to computers, PDAs and mobile phones than the film and television industries. The web is creating...


Music Commodities, Markets, and Values: Music as Merchandise

by Jayson Beaster-Jones

This book examines music stores as sites of cultural production in contemporary India. Analyzing social practices of selling music in a variety of retail contexts, it focuses upon the economic and social values...


Please Allow Me to Introduce Myself: Essays on Debut Albums

by George Plasketes

Debut albums are among the cultural artefacts that capture the popular imagination especially well. As a first impression, the debut album may take on a mythical status, whether the artist or group achieves...


Central and Eastern European Media in Comparative Perspective: Politics, Economy and Culture

by Sabina Mihelj & John Downey

Appearing more than twenty years after the revolutions in Central and Eastern Europe, this book could not have come at a more appropriate time; a time to take stock not only of the changes but also the continuities...