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Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising

by Ryan Holiday

A Primer on the Future of PR, Marketing and Advertising

A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven�t spent a dime on traditional marketing. No press releases, no TV commercials,...


The CMO's Social Media Handbook: A Step-By-Step Guide for Leading Marketing Teams in the Social Media World

by Peter Friedman

It's a terrific time to be a senior marketing leader-if you're prepared to leverage social effectively, and with time, utilize its power to transform marketing for your brand. In The CMO's Social Media Handbook,...


199 Internet-based Business You Can Start with Less Than One Thousand Dollars: Secrets, Techniques, and Strategies Ordinary People Use Every Day to Ma

by Sharon L Cohen

There is no doubt: An online business is a worthwhile, lucrative investment if established properly. But which online business should you choose and how do you do it? Many people choose to start an online business...


Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online

by Brian Halligan & Dharmesh Shah

Attract, engage, and delight customers online

Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Written...


How to Perform Online Reputation Management - The Guide to Proactive Reputation Management, Reputation Monitoring and Crisis Management

by Anne Marie

Your reputation is at stake on Internet. Anyone, including your competitors and enemies, can destroy your reputation and bankrupt your business overnight with fake negative reviews and false allegations. With...


How to Make Money with Social Media: An Insider's Guide to Using New and Emerging Media to Grow Your Business

by Jamie Turner & Reshma Shah

Set up, launch, and run your winning social/mobile media campaign! This guide is packed with actionable tools, techniques, and tips you can really use – all fully revamped for today's newest platforms and...


Adobe Target Classroom in a Book

by Brian Hawkins & Lily Chiu-Watson

Marketers engaged in managing a modern website must quickly determine and deliver the most relevant, personalized experiences at each touchpoint across their digital properties for an often diverse visitor population....


Facebook Marketing All-In-One for Dummies

by Andrea Vahl, John Haydon & Jan Zimmerman

Reach your customers with the latest Facebook marketing strategies

Facebook Marketing All-in-One For Dummies, 3rd Edition is a detailed resource for businesses, brands, and people who are interested in promoting...


Trust Funnel: Leverage Today's Online Currency to Grab Attention, Drive and Convert Traffic, and Live a Fabulous Wealthy Life

by Brian G. Johnson & Joel Comm

How to grab attention, drive and convert traffic, and live a fabulous life as a wealthy online entrepreneur.


Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service

by John A. Goodman

With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. Not only that...customers...


The Ad War: A look into the multi-billion dollar advertising industry and how they waged war against their own consumers

by Matt Hrushka, Angelo Vilar & Andy Walraven

Written by award winning technologist and entrepreneur, Matt Hrushka, The Ad War reveals the inner workings of Online Advertising and exposes a growing conflict between advertising networks and their own consumers....


WordPress SEO Success: Search Engine Optimization for Your WordPress Website or Blog

by Jacob Aull

WordPress® SEO Success

 

Search Engine Optimization for Your WordPress Website or Blog

 

Hands-on, up-to-the-minute SEO techniques specifically for WordPress users!

 

WordPress gives you amazingly powerful...


Amazon's Dirty Little Secrets: How to Use the Power of Others to Market and Sell for You

by Greg Jameson

Many people believe that Amazon's success is the direct result of a strong user shopping experience. This however is only part of the reason why Amazon is the number one ecommerce company in the world for almost...


Webinars for Dummies

by Sharat Sharan & John Carucci

Gather an audience from around the globe with webinars

Webinars For Dummies takes the guesswork and uncertainty out of webinar creation. Written by John Carucci under the guidance of webinar technology company...


Advanced Google AdWords

by Brad Geddes

The ultimate guide to Google AdWords is fully updated for its third edition

This is the ultimate guide for those who want to quickly get beyond AdWords basics to learn and apply the advanced techniques and tactics...


Launch: An Internet Millionaire's Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams

by Jeff Walker

The start of everything is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into ""getting the doors...


Social Customer Experience: Engage and Retain Customers Through Social Media

by Dave Evans & Joe Cothrel

Social Customer Experience: Engage and Retain Customers through Social Media builds on the prior works of author Dave Evans. As an update to Evans’s earlier book Social Media Marketing, the new Social Customer...


The Handmade Marketplace, 2nd Edition: How to Sell Your Crafts Locally, Globally, and Online

by Kari Chapin

Since its original publication in 2010, Kari Chapin's The Handmade Marketplace has inspired thousands of crafters around the world to find the courage and know-how they need to make money -- and even to make...


The Secret Power of Blogging: How to Promote and Market Your Business, Organization, or Cause With Free Blogs

by Bruce Brown

Blog is short for weblog. A weblog is a journal (or type of newsletter) that is updated often and intended for the general public. Blogs generally represent the personality of the author or the Web site. If...


The Best Digital Marketing Campaigns in the World II

by Damian Ryan

In the second collection of The Best Digital Marketing Campaigns in the World, bestselling author Damian Ryan presents an international showcase of the most successful digital marketing campaigns in recent history.Full...