John Jantsch

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Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar

by John Jantsch

Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to bestselling author John Jantsch. The traditional business model dictates that marketers own the...


The Commitment Engine: Making Work Worth It

by John Jantsch

The small-business guru behind Duct Tape Marketing and The Referral Engine teaches readers how to establish lasting commitment in their employees, customers, and businesses.

 

Why are some companies able to...


The Referral Engine: Teaching Your Business to Market Itself

by John Jantsch

The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you.

The power of glitzy advertising and elaborate marketing campaigns...