Paul Allen

Artist Management for the Music Business 2e

by Paul Allen

Artist Management for the Music Business provides clear in depth information on what to do as an artist manager and how to do it. The book looks at the application of classic management theory to artist management,...

Record Label Marketing

by Tom Hutchison, Paul Allen & Amy Macy

Record Label Marketing offers a comprehensive look at the inner workings of record labels, showing how the record labels connect commercial music with consumers. In the current climate of selling music through...

Idea Man: A Memoir by the Cofounder of Microsoft

by Paul Allen

By his early thirties, Paul Allen was a world-famous billionaire-and that was just the beginning.

In 2007 and 2008, Time named Paul Allen, the cofounder of Microsoft, one of the hundred most influential people...

Record Label Marketing

by Tom Hutchison, Amy Macy & Paul Allen

Record Label Marketing provides clear, in-depth information on corporate marketing processes, combining marketing theory with the real world "how to" practiced in marketing war rooms. This industry-defining...