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Hidden in Plain Sight

by Jan Chipchase & Simon Steinhardt

A global-innovation expert offers a new perspective on how consumers think and how to develop products and services that affect their everyday lives.

Who are your next customers—not just the ones you are serving...


Be a Direct Selling Superstar: Achieve Financial Freedom for Yourself and Others as a Direct Sales Leader

by Mary CHRISTENSEN

As a direct sales leader, you get what you want by helping your team get what they want.


Twitter 101: Everything You Need to Know about Twitter Marketing

by Lauren Dugan

Use Twitter to turbocharge your brand and business, engage users, connect with your industry, capture indispensable customer/prospect data, and build word-of-mouth that translates directly into sales! Twitter...


How to Make Money Marketing Your Business on Facebook

by Clara Shih

The condensed guide summarizing everything you need to know to help your business win in the Facebook Era: Learn tools from effective strategy to profitable execution, systems, and policies.

Like the Internet...


49 Marketing Secrets (That Work) to Grow Sales

by Ronald Finklestein

Finklestein noticed that many small business owners don't understand marketing; therefore they don't know whom to trust with their money. This book is intended to provide valuable marketing information and sound...


Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First

by Michael Tasner

Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing...


Outrageous Advertising That's Outrageously Successful: Created for the 99% of Small Business Owners Who Are Dissatisfied with the Results They Get

by Bill Glazer

When a sprinkler malfunctioned at a Baltimore menswear store, three inches of water sat on the floor and much of the merchandise was wet. The owner, the author of this book, could have done the normal thing...


Be a Party Plan Superstar: Build a $100,000-a-Year Direct Selling Business from Home

by Mary CHRISTENSEN

Let's get this party started! This one-of-a-kind guide shows direct sellers how to build and expand their party plan business.


Social Media 101: Tactics and Tips to Develop Your Business Online

by Chris Brogan

100 ways to tap into social media for a more profitable business

In Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social...


Habit: The 95% of Behavior Marketers Ignore

by Neale Martin

This is the eBook version of the printed book.

Habit begins with a revolutionary premise–95% of human behavior is controlled by the unconscious mind. This fact exposes the central flaw in marketing theory,...


Get Seen: Online Video Secrets to Building Your Business

by Steve Garfield & David Meerman Scott

The era of online video has arrived—now make it work for your business

In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent...


Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers

by Don Sexton

Trump University books are practical, straightforward primers on the basics of doing business the Trump way—successfully. Written by leading experts and including an inspiring Foreword by Trump himself, these...


What Women Want: The Global Market Turns Female Friendly

by Paco Underhill

PACO UNDERHILL, the author of the hugely successful Why We Buy and The Call of the Mall, reports on the growing importance of women in everybody’s marketplace—what makes a package, product, space, or service...


Enchantment: The Art of Changing Hearts, Minds, and Actions

by Guy Kawasaki

Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It con­verts hostility into civility and civility into affinity....


Purple Cow, New Edition: Transform Your Business by Being Remarkable--Includes new bonus chapter

by Seth Godin

You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice.

What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy...


Twitterville

by Shel Israel

Twitter is the most rapidly adopted communication tool in history, going from zero to ten million users in just over two years. On Twitter, word can spread faster than wildfire. Companies no longer have the...


The Next Evolution of Marketing: Connect with Your Customers by Marketing with Meaning

by Bob Gilbreath

THE NEW LAW OF MARKETING

"The Next Evolution of Marketing is a true beacon for all brand builders. Many books claim that, Bob's book delivers."

Jim Stengel, former Global Marketing Officer, Procter & Gamble...


Get Your Black Belt in Marketing: 81 Power Moves to Outperform, Outmaneuver, and Outsmart the Competition

by Ali Pervez

Are you looking for proven revenue-generating strategies to grow your sales immediately? In "Get Your Black Belt in Marketing," learn eighty-one moves to cut through the marketing clutter. These moves are absolutely...


Customer Service: New Rules for a Social-Enabled World

by Peter Shankman

Use Social and Viral Technologies to Supercharge your Customer Service!

 

Using social media, you can deliver amazing customer service–and generate an army of fans who’ll promote you in good times, and...


The 7-Step System to Building a $1,000,000 Network Marketing Dynasty: How to Achieve Financial Independence Through Network Marketing

by Joe Rubino

Millions of people around the world participate daily in network marketing sales. This book offers, for the first time, a step-by-step plan for building a profitable, long-lasting network marketing business....