Andrea Prothero

Best Selling

icon Subscribe to feed

Browse

Best Selling

New Releases

 

Contributor

Delete Andrea Prothero

 

Non-Fiction

Business & economics (1)

 

Price

All (1)

Free (0)

Below $5 (0)

Below $10 (0)

Below $15 (0)

Delete Price range

From :
To :
OK

 

Protection

All (1)

DRM Free (0)

DRM (1)

 

Language

English (1)

French (0)

German (0)

Spanish (0)

Italian (0)

More options

Ethics in Marketing

by Patrick E. Murphy, Gene R. Laczniak & Andrea Prothero

Understanding and appreciating the ethical dilemmas associated with business is an important dimension of marketing strategy. Increasingly, matters of corporate social responsibility are part of marketing's...