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Distribution: A Short Guide to Getting Your New Product or Invention to Customers

by Phil Baker

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.

This Element is an excerpt from From Concept to Consumer: How to Turn...


Social Networking for Promoting YOU as a Brand

by Brian Solis & Deirdre Breakenridge

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.

You're the brand. Learn how to use social media to promote your brand...


SuperFreakonomics

by Stephen J. Dubner & Steven D. Levitt

The New York Times best-selling Freakonomics was a worldwide sensation, selling over four million copies in thirty-five languages and changing the way we look at the world. Now, Steven D. Levitt and Stephen...


Lean In: Women, Work, and the Will to Lead

by Sheryl Sandberg

Thirty years after women became 50 percent of the college graduates in the United States, men still hold the vast majority of leadership positions in government and industry. This means that women’s voices...


The E-Myth Revisited

by Michael E. Gerber

An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight...


The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

by Eric Ries

Most startups fail. But many of those failures are preventable.  The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Eric Ries...


Good to Great: Why Some Companies Make the Leap...And Others Don't

by Jim Collins

The Challenge

Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise...


George Clason's the Richest Man in Babylon: A 52 Brilliant Ideas Interpretation

by Karen McCreadie

George S. Clason's The Richest Man in Babylon is an international best selling and now considered classic book on financial investment and fiscal success. Through a series of delightful short stories, straight...


100 Great Leadership Ideas

by Jonathan Gifford Gifford

If you are a manager in today's business environment, demonstrating that you have leadership skills is essential to success. But what does it take to become an effective and influential business manager and...


Project Management for Non-Project Managers

by JACK FERRARO

Project management fundamentals for the key person often missing from the project team: the functional manager.


The Science of Getting Rich: Attracting Financial Success through Creative Thought

by Wallace D. Wattles

BUSINESS / SELF-HELP ""Wattles offers techniques for getting in tune with one's deeper self and thus creating a channel of communication between oneself and universal energy. His is a gentle philosophy that...


Four Ways You Can Start Your Own Business

by Bruce Barringer

This Element is an excerpt from The Truth About Starting a Business (9780137144501) by Bruce Barringer. Available in print and digital formats.

Choose the best way for you to go into business because you have...


Rich Dad's Conspiracy of the Rich: The 8 New Rules of Money

by Robert T. Kiyosaki

In late January, 2009, Robert Kiyosaki launched CONSPIRACY OF THE RICH - a free online book which was written in serial basis to help people understand how the current recession came about, and what they need...


PR 2.0 Is Here: Combine Traditional PR with Social Media for Heightened Results

by Deirdre Breakenridge

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.

Use advanced “PR 2.0” social media techniques in ways that build...


The 4-Hour Workweek, Expanded and Updated: Expanded and Updated, With Over 100 New Pages of Cutting-Edge Content.

by Timothy Ferriss

More than 100 pages of new, cutting-edge content.

Forget the old concept of retirement and the rest of the deferred-life plan–there is no need to wait and every reason not to, especially in unpredictable economic...


The Signal and the Noise: Why So Many Predictions Fail-but Some Don't

by Nate Silver

"Nate Silver's The Signal and the Noise is The Soul of a New Machine for the 21st century."

—Rachel Maddow, author of Drift

Nate Silver built an innovative system for predicting baseball performance, predicted...


Getting the Money to Start Your Own Business

by Bruce Barringer

This Element is an excerpt from The Truth About Starting a Business (9780137144501) by Bruce R. Barringer. Available in print and digital formats.

Minimizing the cost of launching your business--and then finding...


Body Language at Work: Learn the Secret Meaning Behind Every Move

by Editors of Adams Media

Raised eyebrows, rubbing one's chin, angled shoulders-what's it all mean? Master the art of nonverbal communication and you'll unlock these secrets and more. Body Language at Work is your quick course in interpreting...


The 5 Levels of Leadership: Proven Steps to Maximize Your Potential

by John C. Maxwell

True leadership isn't a matter of having a certain job or title. In fact, being chosen for a position is only the first of the five levels every effective leader achieves. To become more than "the boss" people...


Self Leadership and the One Minute Manager

by Ken Blanchard, Susan Fowler & Lawrence Hawkins

Ken Blanchard's phenomenal bestselling classic The One Minute Manager explores the skills needed to become an effective self leader. Now, Self Leadership and the One Minute Manager clearly and thoroughly reveals...