Business & economics

How to Click with People

by Rick Kirschner

The Secret to Building Better Relationships in Business and in Life

With some people, you just click. The connection is quick and easy. Communication flows. You can tell them anything and they know just what...

You Can Do It!, in a Job or Your Own Business, Make Your Life a Success

by Gareth Bill Neuman

You Can Do It! is the inspirational story of how one man accomplished his goals and realized his dreams. Writer and CEO Bill Neumann shares the secret of his success so that you too can realize your potential...

100 Great Leadership Ideas

by Jonathan Gifford Gifford

If you are a manager in today's business environment, demonstrating that you have leadership skills is essential to success. But what does it take to become an effective and influential business manager and...

Your Brand Is Not Your Logo: It Is an Experience that Lives in Your Customer's Gut

by Robert Brunner, Stewart Emery & Russ Hall

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.

Lessons from the legendary Harley-Davidson: build a brand experience...

The Essentials of Finance and Accounting for Nonfinancial Managers

by Edward FIELDS

Based on the bestselling AMA seminar, a nuts-and-bolts guide to the dollars-and-cents issues that drive your organization!

Summary: Building Strong Brands - David Aaker

by Must Read Summaries

This work offers a summary of the book “BUILDING STRONG BRANDS: How the Best Brand Managers Build Brand Equity” by David Aaker. David Aaker is Vice-Chairman of Prophet Brand Strategy, a strategic professional...

Gorilla Marketing: Birth of a Low-Cost Airline

by Tony Anderson

Gorilla Marketing is the insider story of how a maverick, orange start-up airline founded by Stelios Haji-Ioannou took on the might of Europe’s aviation giants in a marketing war of attrition and emerged victorious....

Changing Your Mind's Spending Attitudes

by Liz Pulliam Weston

This Element is an excerpt from Easy Money: How to Simplify Your Finances and Get What You Want Out of Life (9780132383837) by Liz Pulliam Weston. Available in print and digital formats.

De-stressing money:...

Summary: Brand-Leadership - David Aaker and Erich Joachimsthaler

by Must Read Summaries

This work offers a summary of the book “BRAND LEADERSHIP: The Evolving Paradigm” by David Aaker and Erich Joachimsthaler. David Aaker is Vice-Chairman of Prophet Brand Strategy, a strategic professional...

Summary: The 7 Habits of Highly Effective People - Stephen R. Covey

by Must Read Summaries

This ebook offers a summary of "The 7 Habits of Highly Effective People" by Stephen R. Covey. The 7 Habits of Highly Effective People is a classic of the business genre, and a worldwide bestseller. It's easy...

Thinking, Fast and Slow

Los Angeles Times Book Prize for Current Interest 2011

by Daniel Kahneman

Major New York Times bestsellerWinner of the National Academy of Sciences Best Book Award in 2012Selected by the New York Times Book Review as one of the best books of 2011A Globe and Mail Best Books of the...

How Successful People Think: Change Your Thinking, Change Your Life

by John C. Maxwell

Gather successful people from all walks of life-what would they have in common? The way they think! Now you can think as they do and revolutionize your work and life!

A Wall Street Journal bestseller, HOW SUCCESSFUL...

Distribution: A Short Guide to Getting Your New Product or Invention to Customers

by Phil Baker

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.

This Element is an excerpt from From Concept to Consumer: How to Turn...

The Rational Optimist

by Matt Ridley

Life is getting better—and at an accelerating rate. Food availability, income, and life span are up; disease, child mortality, and violence are down — all across the globe. Though the world is far from perfect,...

BSS: Effective Decision Making

by Jeremy Kourdi Kourdi

Decisions and problems can often leave people with a dilemma: knowing that a decision is required, but uncertain how to ensure that it is the best one and that it will be successfully executed. The paradox is...

Twitter 101: Everything You Need to Know about Twitter Marketing

by Lauren Dugan

Use Twitter to turbocharge your brand and business, engage users, connect with your industry, capture indispensable customer/prospect data, and build word-of-mouth that translates directly into sales! Twitter...

Summary: The Tipping Point - Malcolm Gladwell

by Must Read Summaries

This work offers a summary of the book "THE TIPPING POINT: How Little Things Can Make a Big Difference" by Malcolm Gladwell.Malcolm Gladwell is a graduate of the University of Toronto. He has been a reporter...

Getting to Yes

by Roger Fisher & William Ury

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The Role of Listening in Asking the Right Questions

by Terry J. Fadem

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.

This Element is an excerpt from The Art of Asking: Ask Better Questions,...

What the Most Successful People Do at Work: A Short Guide to Making Over Your Career (A Penguin Specialfrom Portfolio)

by Laura Vanderkam

The third mini-ebook by the acclaimed author of What the Most Successful People Do Before Breakfast reveals how a few simple changes can make you more productive and fulfilled in your career.

In her bestselling...