Business & economics

Sports Publicity

by Joseph Favorito

Sports Publicity offers unique, practical insight to the oft-overlooked but vastly important aspect of effective public relations within a sport organization. Written by Joe Favorito, former Vice President of...

Statistics for Business

by Derek Waller

Statistical analysis is essential to business decision-making and management, but the underlying theory of data collection, organization and analysis is one of the most challenging topics for business students...

Stealth KM

by Niall Sinclair

Stealth KM presents an innovative way to drive successful knowledge management initiatives in the public sector. Niall Sinclair, a well-known, former high-level official in the Canadian Government, proposes...

Storytelling in Organizations

by Laurence Prusak, Katalina Groh & Stephen Denning

This book is the story of how four busy executives, from different backgrounds and different perspectives, were surprised to find themselves converging on the idea of narrative as an extraordinarily valuable...

Successful Marketing Communications

by Cathy Ace

'Successful Marketing Communications' is a comprehensive, introductory text that takes a very practical approach to the subject of marketing communications. The text clearly covers all of the marketing communications...

Talking Business: Making Communication Work

by David Clutterbuck & Sheila Hirst

Internal communication is a growing field with the number of specialists increasing worldwide. In spite of this, and vast increases in spending on communication, research shows that organizations are finding...

The Culturally Customized Web Site

by Nitish Singh & Arun Pereira

In The Culturally Customized Web Site, Nitish Singh and Arun Pereira focus on cultural aspects of international website design, honing in on three objectives:

* First, to present a review and survey results on...

The Hidden Intelligence

by Sandra Weintraub

The Hidden Intelligence explores what intuition is and is not, and why it is often hidden. Based on interviews with executives from Fortune 500 organizations to entrepreneurial startups, the book is full of...

The Strategic Management of Intellectual Capital

by David A. A. Klein

The fourth in the readers' series Resources for the Knowledge-Based Economy, The Strategic Management of Intellectual Capital analyzes the link between the strategic and operational roles of intellectual capital...

Managing the Dragon: How I'm Building a Billion-Dollar Business in China

by Jack Perkowski

The first book by a westerner who built a company in China from scratch

The emergence of China as a world economic power is one of the biggest stories of our time. Every business that intends to be an important...

Tolley's Managing Email & Internet Use

by Lynda Macdonald

Email and Internet use is increasingly topical as employers and employees test the boundaries of acceptable use of new communications technology in the workplace. The potential legal liabilities make this a...

Tolley's Managing Fixed-Term & Part-Time Workers

by Lynda Macdonald

Tolley's Managing Fixed-Term and Part-Time Workers is an essential tool for HR directors and managers, and their advisers.

This timely handbook contains comprehensive coverage of the legal and practical implications...

Uniting North American Business

by Robert T. T. Moran & Jeffrey D. D. Abbott

In today's global economy, NAFTA continues to present unprecedented opportunities for companies in cross-border commerce. 'Uniting North American Business: NAFTA Best Practices' focuses on best business practices...

Winning at Collaboration Commerce

by Heidi Collins, Jose Claudio Claudio Terra & Cindy Gordon

"Real time Collaboration Enterprise" is the new business model for market domination. Billions of dollars will be spent in this field, and by 2007 the majority of Global 1000 enterprises will be deploying real-time...

Learning from Burnout

by Tim Casserley & David Megginson

Burnout is a taboo subject. Admitting you are burning out in your job is tantamount to career suicide for some employees; for their organizations it is like raising a white flag in the war for talent. But suppose...

Banking Crises, Liquidity, and Credit Lines: A Macroeconomic Perspective

by Gurbachan Singh

The banking crises in 2007-10 are not exceptional. There have been many such crises in the past in both developed countries and emerging economies. A banking crisis can be related to solvency or liquidity (or...

Her Place at the Table: A Woman's Guide to Negotiating Five Key Challenges to Leadership Success

by Deborah M. Kolb Ph.D., Judith Williams Ph.D. & Carol Frohlinger JD

Advice for women from women for negotiating their own leadership careers

This is a practical guide for any woman dealing with a demanding role. Drawing on extensive interviews with women leaders, the authors...

China and Globalization: The Social, Economic and Political Transformation of Chinese Society

by Doug Guthrie

Choice Outstanding Academic Title 2009!

In its quarter-century-long shift from communism to capitalism, China has transformed itself from a desperately poor nation into a country with one of the fastest-growing...

The Global Economic Crisis and the Developing World: Implications and Prospects for Recovery and Growth

by Ashwini Deshpande & Keith Nurse

The world economy is currently in the throes of a global economic crisis reminiscent of the great depressions of the 1930s and the 1870s. As back then, the crisis has exposed the major structural imbalances...

The Chinese Transformation of Corporate Culture

by Colin Hawes

In recent years, Chinese policymakers and corporate leaders have focused significant attention on the concept of corporate culture. This book will reveal the political, social and economic factors behind the...