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Managing Writers: A Real World Guide to Managing Technical Documentation

by Richard Hamilton

Managing Writers is a practical guide to managing documentation projects in the real world. It is informal, but concise, using examples from the author's experience working with and managing technical writers....


The Content Pool: Leveraging Your Company's Largest Hidden Asset

by Alan J. Porter

All companies, no matter what industry they are in, or what product or service they create, do four basic things. Offer something for sale, sell it, collect money for it, and create content about what they do....


Rome and the Vatican

by Lozzi Roma

Rome and the Vatican


The Economics of Quality, Grades and Brands

by Peter Bowbrick

Virtually every decision to produce, buy or sell is influenced by quality, yet until this book was first published in 1992, there had been very little attempt to produce a comprehensive and practical theory...


Public Relations Ethics and Professionalism: A Jungian Approach: The Shadow of Excellence

by Johanna Fawkes

Do professions really place duty to society above clients' or their own interests? If not, how can they be trusted? While some public relations (PR) scholars claim that PR serves society and enhances the democratic...


CIM Revision Cards: Customer Communications in Marketing 04/05

by Marketing Knowledge

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured...


CIM Revision Cards: Marketing Communications 04/05

by Marketing Knowledge

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured...


CIM Revision Cards: Marketing Environment 04/05

by Marketing Knowledge

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured...


CIM Revision Cards: Marketing Fundamentals 04/05

by Marketing Knowledge

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured...


CIM Revision Cards: Marketing in Practice 04/05

by Marketing Knowledge

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured...


CIM Revision Cards: Marketing Planning 04/05

by Marketing Knowledge

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured...


Summary: Blown to bits - Philip Evans and Thomas Wurster

by BusinessNews Publishing

This work offers a summary of the book “BLOWN TO BITS: How The New Economics of Information Transforms Strategy” by Philip Evans and Thomas Wurster.

Philip Evans, Senior Vice President of the Boston Consulting...


Summary: Code name Ginger -Steve Kemper

by BusinessNews Publishing

This work offers a summary of the book “CODE NAME GINGER: The Story Behind Segway and Dean Kamen’s Quest to Invent a New World” by Steve Kemper.

This is the story of Dean Kamen, who as a child found school...


Course of Management Control Systems (part 1) - Teaching Materials

by Stefano Baraldi

Course of Management Control Systems (part 1) - Materiali del corso


Border Crossing in Greater China: Production, Community and Identity

by Jenn-hwan Wang

China's transformation from a poor and underdeveloped country into a global market power has profoundly altered its socioeconomic power relations with the other countries in the Greater China region, namely,...


Greek Capitalism in Crisis: Marxist Analuses: Marxist Analyses

by Stavros Mavroudeas

Despite the depth of the Greek crisis, the exorbitant burdens placed upon the working people and the massive popular resistance movement to capitalist policies, there is a definite lack of consistently Marxist...


Sports Events, Society and Culture

by Katherine Dashper, Thomas Fletcher & Nicola McCullough

This innovative and timely volume moves beyond existing operational and pragmatic approaches to events studies by exploring sports events as social, cultural, political and mediatised phenomena. As the study...


Lessons Learned: Stories for a Working Life

by Paul Farkas

There are numerous "how to" books aimed at providing assistance to young people beginning their careers or established professionals looking to make transitions. This is not one of them. Rather than outlining...


Information Spillover Effect and Autoregressive Conditional Duration Models

by Xiangli Liu, Yanhui Liu & Yongmiao Hong

This book studies the information spillover among financial markets and explores the intraday effect and ACD models with high frequency data. This book also contributes theoretically by providing a new statistical...


The Governance Gap: Extractive Industries, Human Rights, and the Home State Advantage

by Penelope Simons & Audrey Macklin

This book explores the persistence of the governance gap with respect to the human rights-impacting conduct of transnational extractive corporations operating in zones of weak governance.

The authors launch...