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Customer-Centric Project Management

by Elizabeth Harrin & Phil Peplow

This short guide explains what customer-centricity means in terms of how you work and its importance for project performance; using tools and processes to guide customer-centric thinking will help you see the...


Building Lean Companies: How to Keep Companies Profitable as They Grow

by Hans D Baumann

Hans D. Baumann, has almost fifty years of business experience analyzing the organizational structure & internal workings of hundreds of companies &, as a result, has reached some startling conclusions as to...


Toward Gender Equality in East Asia and the Pacific: A Companion to the World Development Report

by World Bank

Toward Gender Equality in East Asia and the Pacific examines the relationship between gender equality and development and outlines an agenda for public action to promote more effective and inclusive development...


New Century, Old Disparities: Gender and Ethnic Earnings Gaps in Latin America and the Caribbean

by Hugo Ñopo

After a sustained economic growth period at the end of the last century and the beginning of this one, Latin America still faces high inequality and lower well-being indicators among women, afro-descendants,...


Natural Resource Abundance, Growth, and Diversification in the Middle East and North Africa: The Effects of Natural Resources and the Role of Policies

by Ndiame Diop & Daniela Marotta

MENA is one of the richest regions in the world in terms of natural resources: it holds more than 60 percent of the world's proven oil reserves, mostly located in the Gulf region, and nearly half of gas reserves....


Fashion Marketing: Contemporary Issues

by Tony Hines & Margaret Bruce

'Fashion Marketing' is a book of key chapter contributions from renowned academics and practitioners that addresses many of the contemporary issues facing one of the world's largest and most global of industries....


The Advertising Handbook

by Sean Brierley

The Advertising Handbook is a critical introduction to the practices and perspectives of the advertising industry. Sean Brierley explores the structures of the profession and examines the roles of all those...


Manufacturing Competitiveness in Asia: How Internationally Competitive National Firms and Industries Developed in East Asia

by Jomo K. S.

There are competing theories to explain the reasons behind the international competitiveness of manufacturing in Asia. Analysing these different theories will bring important lessons, not just for Asia, but...


Unpaid Work and the Economy: A Gender Analysis of the Standards of Living

by Antonella Picchio

In economics, the voluntary sector is surprisingly understudied. In order to fully understand economics, unpaid and voluntary work needs to be taken into account and afforded the same status as paid activities....


Liberalization in the Developing World: Institutional and Economic Changes in Latin America, Africa and Asia

by Alex E. Fernandez Jilberto & André Mommen

Liberalization in the Developing World compares the success of liberalization strategies in Asia, Africa and Latin America over the past decade. Three models emerge, corresponding to the three continents covered,...


Market Evolution in Developing Countries: The Unfolding of the Indian Market

by Erdener Kaynak & Subhash C Jain

Markets in Third World countries are growing rapidly and in the next several decades will offer tremendous business opportunities. Firms aspiring to be a part of this growth must establish their presence in...


New Strategies in Higher Education Marketing

by James A Burns & Thomas J Hayes

With rising financial difficulties and declining enrollments, many colleges and universities are finding that they need new and better ways to present and promote themselves to potential students and the general...


Symbiosis of Government and Market: The Private, the Public and Bureaucracy

by Sadao Tamura & Minoru Tokita

In this volume, a group of international scholars address issues relating to community wellbeing and the role of politics, law and economics in Europe and Japan in achieving human-centred symbiotic governance....


Internal Marketing: Your Company's Next Stage of Growth

by William Winston & Dennis J Cahill

In today's business world, competence is no longer enough in an employee-competent employees are merely a starting point. Internal Marketing: Your Company's Next Stage of Growth details how you can improve employee...


Interpreting Macroeconomics: Explorations in the History of Macroeconomic Thought

by Roger E. Backhouse

Interpreting Macroeconomics explores a variety of different approaches to macroeconomic thought. The book considers a number of historiographical and methodological positions, as well as analyzing various important...


Japanese Views on Economic Development: Diverse Paths to the Market

by Kenichi Ohno

This newly revised clearly-presented text looks at Japan's economic history from the nineteenth century through to World War II. Within a framework based on the theories and approaches of Development Studies,...


The Economics of Soviet Breakup

by Bert van Selm

This book analyzes the effects of the break-up of the Soviet Union into fifteen independent states. Topics discussed include:

* past and present economic relations between the republics, and forecasts for the...


The Economics of Commercial Property Markets

by Michael Ball, Colin Lizieri & Bryan D. Macgregor

This new text provides a rigorous analysis of real estate markets. Three main sections cover:

  • microeconomics of property markets
  • the macroeconomics of commercial property
  • the financial economics of property...

Emerging Trends for Eaps in the 21st Century

by Nan Van Den Bergh

Raise your organization's productivity and morale with the proper EAPs!The development of employee assistance programs (EAPs) was one of the 20th century's most important workplace innovations. Emerging Trends...


Marketing Your City U.S.A.: A Guide to Developing a Strategic Tourism Marketing Plan

by Kaye Sung Chon, Ronald A Nykiel & Elizabeth Jascolt

With Marketing Your City, U.S.A.: A Guide to Developing a Strategic Marketing Plan, you'll discover how easy it is to market your hometown to potential tourists. You'll find a simple, sure-fire strategy proven...