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Customers for Life: How to Turn That One-Time Buyer Into a Lifetime Customer

by Paul B. Brown & Carl Sewell

In this completely revised and updated edition of the customer service classic (more than 600,000 copies sold), Carl Sewell enhances his time-tested advice with fresh ideas and new examples and explains how...


Truth and Duty

by Mary Mapes

It was a great story. A true story. The kind of story any news producer would love to report, nail down and get on the air. And that's just what Mary Mapes and her producing and reporting team did in September,...


Class Matters

by The New York Times & Bill Keller

The acclaimed New York Times series on social class in America—and its implications for the way we live our lives

     We Americans have long thought of ourselves as unburdened by class distinctions. We...


Marketing to the New Majority

by David Burgos & Ola Mobolade

Today, diversity is the default, not the exception. “Minorities” are already the majority in some of the biggest cities in the United States, and demographers predict that the same will be true of the country...


Take Back Your Time

by Jan Jasper

For every successful person in a perpetual-crisis mode--swimming in papers, overrun with complicated new technology, hamstrung by details, and starving for time--Jan Jasper's Take Back Your Time offers simple,...


Inside Coca-Cola

by Neville Isdell & David Beasley

The first book by a Coca-Cola CEO tells the remarkable story of the company’s revival

Neville Isdell was a key player at Coca-Cola for more than 30 years, retiring in 2009 as CEO after regilding the tarnished...


How to Sell Your Crafts Online

by Derrick Sutton

With over 400,000 sellers on Etsy, how can you make YOUR shop stand out and increase your sales? This is a key question for many crafters and artists who are selling online these days. Now here are all the answers...


What Does Somebody Have to Do to Get A Job Around Here?

by Cynthia Shapiro

If you are looking for a job you need every advantage you can get.  What Does Somebody Have to Do to Get a Job Around Here? puts a former Human Resources executive turned employee advocate in your corner. ...


Loaded!

by Willie Geist & Boyd McDonnell

Do you want to be rich? Really rich? Like, Tom Selleck rich? Buy this book and we guarantee a lifetime of obscene wealth---or your money back!*

The Florida Panhandle’s most renowned top-gun entrepreneurs,...


Conquering Innovation Fatigue: Overcoming the Barriers to Personal and Corporate Success

by Jeffrey Lindsay, Cheryl A. Perkins & Mukund Karanjikar

This practical guide reveals the nine major “fatigue factors” that can block the path to innovation success, along with solutions to energize innovation. Original advances in innovation practice and new...


We First: How Brands and Consumers Use Social Media to Build a Better World

by Simon Mainwaring

A social media expert with global experience with many of the world’s biggest brands —including Nike, Toyota and Motorola—Simon Mainwaring offers a visionary new practice in which brands leverage social...


Brand Resilience

by Jonathan R. Copulsky

As the recent Tiger Woods scandal illustrates, brand reputation is more precarious than ever before. True and false information spreads like wildfire in the vast and interconnected social media landscape and...


Treasure Islands

by Nicholas Shaxson

A thrilling ride inside the world of tax havens and corporate masterminds

While the United States experiences recession and economic stagnation and European countries face bankruptcy, experts struggle to make...


The Wizard of Lies

by Diana B. Henriques

The inside story of Bernie Madoff and his $65 billion Ponzi scheme, with surprising and shocking new details from Madoff himself.

Who is Bernie Madoff, and how did he pull off the biggest Ponzi scheme in history?...


Adapt

by Tim Harford

In this groundbreaking book, Tim Harford, the Undercover Economist, shows us a new and inspiring approach to solving the most pressing problems in our lives. When faced with complex situations, we have all...


Great on the Job

by Jodi Glickman

A much-needed "people skills" primer and master class in all facets of workplace communication Do you know how to ask for help at work without sounding dumb? Do you know how to get valuable and useful feedback...


The Startup Game

by William H. Draper, III & Eric Schmidt

Entrepreneurs drive the future, and the last several decades have been a thrilling ride of astounding, far-reaching innovation. Behind this transformative progress are also the venture capitalists - who are...


The New Rules of Retail

by Robin Lewis & Michael Dart

The retail world is undergoing a fundamental transformation.  Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant access to thousands of equally compelling products...


Opportunism

by Shraga F. Biran

In this bold and forward-looking book, an Israeli civic leader shows how reorienting our society to make the most of “opportunity” could restore the global economy to health—and give added value to the...


Jews and Money

by Abraham H. Foxman

In the wake of Bernie Madoff’s ruinous investment schemes, Abe Foxman takes a cultural and political look at the many variations throughout history of the assumptions made about Jews and money. These include...