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Summary: Brand Hijack - Alex Wipperfurth

by BusinessNews Publishing

This work offers a summary of the book “BRAND HIJACK: Marketing Without Marketing” by Alex Wipperfurth.

Alex Wipperfurth is a partner at Plan B, a marketing consultancy firm based in San Francisco. Plan B...


Summary: Automatic Wealth For Grads - Michael Masterson

by BusinessNews Publishing

This work offers a summary of the book "AUTOMATIC WEALTH FOR GRADS... and Anyone Else Just Starting Out" by Michael Masterson.

After finishing university, most students dream of becoming financially independent...


Summary: Faster Company - Patrick Kelly with John Case

by BusinessNews Publishing

This work offers a summary of the book “FASTER COMPANY: Building the World’s Nuttiest Turn-on-a-Dime Home-Grown Billion-Dollar Company” by Patrick Kelly and John Case.Patrick Kelly is the founder and CEO...


Summary: BusinessThink - Dave Marcum, Steve Smith and Mahan Khalsa

by BusinessNews Publishing

This work offers a summary of the book “BUSINESSTHINK: Rules For Getting It Right – Now and No Matter What!” by Dave Marcum, Steve Smith and Mahan Khalsa.

Dave Marcum has 18 years of business management...


Summary: Getting Business To Come To You - Paul, Sarah Edwards and Laura C. Douglas

by BusinessNews Publishing

This work offers a summary of the book “GETTING BUSINESS TO COME TO YOU: Everything You Need to Do Your Own Advertising & Sales Promotions” by Paul, Sarah Edwards and Laura C. Douglas. The only truly essential...


Summary: Blockbusters - Gary Lynn and Richard Reilly

by BusinessNews Publishing

This work offers a summary of the book "BLOCKBUSTERS: The Five Keys to Developing Great New Products" by Gary Lynn and Richard Reilly.

Gary Lynn and Richard Reilly are both professors at the Stevens Institute...


Summary: Conversational Capital - Bertrand Cesvet, Tony Babinsky and Eric Alper

by BusinessNews Publishing

This work offers a summary of the book “CONVERSATIONAL CAPITAL: How to Create Stuff People Love to Talk About” by Bertrand Cesvet, Tony Babinski and Eric Alper.

Bertrand Cesvet is chairman and Chief Strategist...


Summary: 2020 Vision - Stan Davis and Bill Davidson

by BusinessNews Publishing

This work offers a summary of the book "2020 VISION: Transform your business today to succeed in tomorrow’s economy" by Stan Davis and Bill Davidson.

"By the year 2020, the way everyone lives and makes a living...


Summary: Hardball - Georges Stalk and Rob Lachenauer

by BusinessNews Publishing

This work offers a summary of the book “HARDBALL: Are You Playing To Play or Playing To Win?” by George Stalk and Rob Lachenauer.

Companies that play business hardball aren’t content with just having a...


Summary: Built to Last - James Collins and Jerry Porras

by BusinessNews Publishing

This work offers a summary of the book “BUILT TO LAST: Successful Habits Of Visionary Companies” by James Collins & Jerry Porras.

In Built To Last, Collins and Porras argue that the creation of a viable and...


Summary: Dealing With Darwin - Geoffrey Moore

by BusinessNews Publishing

This work offers a summary of the book “DEALING WITH DARWIN: How Great Companies Innovate at Every Phase of Their Evolution by Geoffrey Moore”.

In just the same way as a Darwinian battle for the survival...


Summary: Invisible Advantage - Jonathan Low and Pam Kalafut

by BusinessNews Publishing

This work offers a summary of the book “INVISIBLE ADVANTAGE: How Intangibles Are Driving Business Performance” by Jonathan Low and Pam Kalafut.

Every business will have intangible assets, like customer loyalty,...


Summary: Eight Steps To Seven Figures - Charles Carlson

by BusinessNews Publishing

This work offers a summary of the book “EIGHT STEPS TO SEVEN FIGURES: The Investment Strategies Of Everyday Millionaires And How You Can Become Wealthy Too” by Charles Carlson.Charles Carlson is a chartered...


Summary: Exceptional Selling - Jeff Thull

by BusinessNews Publishing

This work offers a summary of the book “EXCEPTIONAL SELLING: How the Best Connect and Win in High Stakes Sales” by Jeff Thull.Jeff Thull is a leading-edge business strategist and advisor. He is the president...


Summary: Innovate Like Edison - Michael Gelb and Sarah Caldicott

by BusinessNews Publishing

This work offers a summary of the book “INNOVATE LIKE EDISON: The Success System of America’s Greatest Inventor” by Michael Gelb and Sarah Caldicott.

Thomas Edison is the greatest innovator in American...


Summary: Financial Self-Defense - Charles J. Givens

by BusinessNews Publishing

This work offers a summary of the book “FINANCIAL SELF-DEFENSE: How to Win the Fight for Financial Freedom” by Charles J. Givens.‘‘Anyone can become a professional at the wealth-building process simply...


Summary of Millionaire Republican: Why Rich Republicans Get Rich - And How You Can Too! - Wayne Allyn Root

by Capitol Reader

This ebook consists of a summary of the ideas, viewpoints and facts presented by Wayne Allyn Root in his book “Millionaire Republican: Why Rich Republicans Get Rich- And How You Can Too!”. This summary offers...


Summary: How To Master the Art of Selling - Tom Hopkins

by BusinessNews Publishing

Complete summary of Tom Hokins' book "How To Master The Art of Selling: The Best Book Ever Written on Selling & Salesmanship”

The Review of the ideas in Tom Hokins' book "How To Master The Art of Selling shows...


Summary: Collapse of Distinction - Scott McKain

by BusinessNews Publishing

This work offers a summary of the book “COLLAPSE OF DISTINCTION: Stand Out and Move Up While Your Competition Fails” by Scott McKain.

Scott McKain is chairman of McKain Performance Group, Inc., a consulting...


Summary: The Snowball - Alice Schroeder

by BusinessNews Publishing

This work offers a summary of the book "THE SNOWBALL: Warren Buffett and the Business of Life" by Alice Schroeder.

Alice Schroeder is a full-time writer. She was previously a Wall Street analyst and managing...