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Maximizing LinkedIn for Sales and Social Media Marketing: An Unofficial, Practical Guide to Selling & Developing B2B Business On LinkedIn

by Neal Schaffer

Neal Schaffer helped revolutionize the way professionals utilize LinkedIn with his award-winning book Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn. He now does the same to enlighten companies...


What Were They Thinking?: Marketing Lessons You Can Learn from Products That Flopped

by Robert Mcmath

Those ignorant of the mistakes of the past are bound to lose a lot of money.  That's why Bob McMath founded the New Products Showcase and Learning Center--a "Smithsonian for Stinkers," Business Week dubbed...


Real-Time Marketing for Business Growth: How to Use Social Media, Measure Marketing, and Create a Culture of Execution,

by Monique Reece

In this book, one of the world’s leading business consultants offers you a complete blueprint for igniting profitable, sustainable growth in your company. Monique Reece introduces the proven, start-to-finish...


Quick Steps To Direct Selling Success: Turn Your Relationships Into Money

by Gary Spirer

Discover how Jimmy Smith, a former butcher of 40 years earning $10,000 a year, transformed his life and now earns $15,000 a day and has a down line of 400,000 people growing at 400 plus people a day. In Jimmy's...


Heartselling: The Seven Magnets to Attract Customers

by Alexander Christiani

Heartselling is about selling from your heart and with your heart. It describes the paradigm shift from push marketing to pull marketing. Customers actively avoid pushy marketing and sales approaches and demand...


The Heart of Marketing: Love Your Customers and They Will Love You Back

by Judith Sherven & Jim Sniechowski

The Heart of Marketing validates the power of heart-to-heart connections that leads to emotional authenticity and marketing believability, taking sales beyond mere commercial transactions into long-term customer...


Roar! Get Heard in the Sales and Marketing Jungle: A Business Fable

by Kevin Daum & Daniel A. Turner

Don't just get your message out. ROAR it out!

In this captivating parable, you'll follow Ryan Miller, an executive struggling with reduced sales in a challenging economy. Ryan is mentored by his old Livingston,...


Social Media Metrics: How to Measure and Optimize Your Marketing Investment

by Jim Sterne

The only guide devoted exclusively to social media metrics

Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important...


Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes

by Katya Andresen

Katya Andresen, a veteran marketer and nonprofit professional, demystifies winning marketing campaigns by reducing them to ten essential rules and provides entertaining examples and simple steps for applying...


It's Not Where You Start, It's Where You Finish!: The Success Secrets of a Top Member of the Mary Kay Independent Sales Force

by Gillian Hennessy-Ortega

PRAISE FOR It's Not Where You Start, It's Where You Finish!

"Along her journey, [Hennessy-Ortega] has inspired, motivated, and encouraged thousands of women to believe they too can turn their dreams and goals...


Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even If You Hate Marketing

by Michael Port

The new edition of the bestselling business development guide

Book Yourself Solid, Second Edition reveals why self-promotion is a critical factor to success, giving you a unique perspective that makes this guide...


Hypnotic Writing: How to Seduce and Persuade Customers with Only Your Words

by Joe Vitale

Discover the secrets of written persuasion!

"The principles of hypnosis, when applied to copywriting, add a new spin to selling. Joe Vitale has taken hypnotic words to set the perfect sales environment and then...


Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue

by Jim F. Kukral

Drive Web traffic and take your business into the future

In todays social Web marketplace, attention equals revenue. When you direct more attention online to your brand or business, you drive more long-term revenue....


Positioning for Professionals: How Professional Knowledge Firms Can Differentiate Their Way to Success

by Tim Williams

It’s not the best companies that prevail in the marketplace, but rather the best brands. The goal of business strategy is not just to be better, but different. Learn how to build a differentiating value proposition...


The Buying Brain: Secrets for Selling to the Subconscious Mind

by A.K. Pradeep

If You Understand Brain Basics, You'll Sell More

As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances...


Your Internet Cash Machine: The Insiders Guide to Making Big Money, Fast!

Marketing Research Kit for Dummies

by Michael Hyman PhD & Jeremy Sierra PhD

The tools you need to identify, obtain, record, and analyze data

Sure, access to data is faster and easier to obtain than ever before, but how do you cut through the clutter of information to find what's most...


Guerrilla Marketing in 30 Days

by Jay Levinson

The Father of Guerrilla Marketing, Jay Conrad Levinson, and marketing master Al Lautenslager equip you with a winning 30-day plan to revolutionize your marketing without depleting your budget. Armed with a daily...


Guerrilla Marketing on the Internet: The Definitive Guide from the Father of Guerrilla Marketing

by Jay Levinson & Mitch Meyerson

The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And...


Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits

by Jay Levinson

Equipping you with action plans, implementation steps and more than 100 marketing weapons, Jay Conrad Levinson, The Father of Guerrilla Marketing, and social media expert Shane Gibson teach you how to combine...