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Understand and market to the newest wave of millennials
Whether you're a business professional trying to decode the $43 billion youth market, a marketer looking for a message that connects, or an entrepreneur...
Praise for THERE'S A CUSTOMER BORN EVERY MINUTE
"Joe Vitale has created an entertaining, educational, and motivational manual-with the help of P.T. Barnum-that belongs in every hotel room alongside the Bible....
Use e-mail to boost your income-today!
The E-Code brings together the combined wisdom of 33 Internet marketing superstars to reveal how they make money online-using nothing but the power of e-mail. Each succinct...
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.
Mobile Marketing
Finding Your Customers No Matter Where They Are
...
This is a new edition of Strategic Communications for Nonprofits, which was first published in 1999. It is an up-dated, nuts-and-bolts guide to helping nonprofits design and implement successful communications...
Combine social media with traditional marketing techniques for breakthrough results!
While social media is doing much to change the marketing landscape, it doesn't mean you have to take an either/or approach...
From e-mail to YouTube, Facebook to webvertising--the tools of marketing have never changed so quickly. Now marketing professionals can ensure their business has the best marketing plan, supported by the most...
A customer's decision about a product or service happens in less than a fraction of a second. And the company that knows how to make that first impact--that flash--is ahead of the field.
In this revolutionary...
"Amber understands how important it is for all of us, both as individuals and as businesses, to be able to use social media to connect with people in ways that are real and authentic. I think she's a leader...
Daniel is 35, successful, a high level professional and an accomplished academic - yet he is also a virgin, who fears that he will spend the rest of his life alone. More importantly, Daniel has existed in an...
Authors Czinkota and Ronkainen bring readers quickly up to speed on the essentials of international marketing that will make for smoother sailing overseas.
This is the eBook version of the printed book.
Why Even Great Companies Fail: Diagnose the Symptoms and Cure Them!
This is the eBook version of the printed book.
The principles and insights outlined in this highly engaging book have been invaluable to me in leading the marketing efforts at Victoria’s Secret Stores as well...
This is the eBook version of the printed book.
“Marketing is part art and part science. The ‘art era’ was ok in the 20th century. If you need to consistently generate growth and increased profitability...
This is the eBook version of the printed book.
Never-before-revealed tactics for optimizing your web site for Google, from one of the world's most remarkable Google search experts
By a legendary SEO expert...
The New York Times and USA Today Bestseller!
Reinvent your marketing to keep up with an ever-changing marketplace
“A must-read for any business leader or marketer. It explains how brands must be true to their...
Unlock your product management potential and achieve breakthrough performance for your products and company! If you're looking for an effective and proven approach to product management - one that recognizes...
NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION
How organizations can deliver significant performance gains through strategic investment in marketing
In the new era of tight marketing budgets,...
Master ""SMO"": the strategic use of social media engagement to supercharge brands, extend reach, influence conversations, build share, and drive profits.
The steep growth of online social networking sites like...
This is the eBook version of the printed book. “We’re now hip-deep, if not drowning, in the ‘experience economy.‘ Here‘s the smartest book I‘ve read so far that can actually help get your brand to...