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Inside this guide:
Do you want to be rich? Do you want to be successful creating something on your own? Become boss of a company with many employees? In one word, do you dream of becoming a great entrepreneur? Here, this is the...
Today's economic climate, dominated by corporate giants and chains, can be a tough place for a new face, but buying a franchise is the best opportunity for a budding entrepreneur. 220 Best Franchises to Buy,...
Over the last decade, the close relationship between culture and economy - or "the experience economy" - has risen on the agenda. Although there is an established research field for analysing the economic...
Based on Bill Fisher's three-day seminars that regularly sell out all over the world, this book offers the kind of capital-raising street smarts no entrepreneur can do without. As a banker in Silicon Valley...
Every year, 6 million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look like the results of a drunken Scrabble game. In...
Mission driven—business as a vehicle for change.
As business schools expand their entrepreneurship programs and organizations seek people with entrepreneurial skills, it has become clear that the skills and mindset of an entrepreneur are highly valued in all...
An insider's account of the management principles driving one of the world's most innovative companies
Twenty years ago, few people would have predicted that Samsung could transform itself from a low-cost original...
I put down what I have learnt when I had to run a retail shop. It was a humbling experience because retailing is so complex.
Customers depend on you, and suppliers always have their own agendas and push what...
This book marks the fact that vegetarian food has gone mainstream. At one time associated with devotees of Buddhism, Taoism, Hinduism vegetarian food has been accepted by the health conscious and by the public,...
How do you sell a totally new kind of product to a market that does not yet exist? Entrepreneurial businesses often create products and services based on radically new technology that has the power to change...
Selected as an Outstanding Academic Title by Choice Magazine in 2014!
Nir Kshetri's Global Entrepreneurship: Environment and Strategy provides a window into the economic, political, cultural, geographical, and...
A business classic that has been guiding new entrepreneurs through the process of launching their businesses for more than a quarter of a century, this book has now been revised to feature the most up-to-date...
Franchising is a unique collection of articles that offers a handpicked selection of the main outstanding 'classic' texts in franchising knowledge. Researchers, students, professional advisors and anyone with...
While poor management is cited most frequently as the reason small businesses fail, inadequate or ill-timed financing is a close second. Whether you're starting a business or expanding one, sufficient, ready...
The Franchise Investor's Handbook is a great resource for both prospective franchisees and franchisors, detailing what the franchise system entails and the precise benefits it offers to both parties. You will...
Handy official guide describes a patent, defines such terms as "patent pending" and "patent applied for," explains process of registering patents, filing fees, and much else — all in simple, easy-to-understand...
Explosion Green tells the twenty-year story of the global green building movement through the eyes of David Gottfried, the man who helped start it all. Explosion Green reveals the inner workings of the building...
The rapidly changing market environment in China requires more research to understand fully the empirical processes of management practice and the business landscape in which they operate.
Based on longitudinal...
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