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The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

by Eric Ries

Most startups fail. But many of those failures are preventable.  The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Eric Ries...


Start Your Own Corporation: Why the Rich Own Their Own Companies and Everyone Else Works for Them

by Garrett Sutton

We live in a highly litigious world. As you live your life you must keep your guard up. As you grow your wealth you must protect it. For those who don’t predators await, and their attorneys will use every...


Running Lean: Iterate from Plan A to a Plan That Works

by Ash Maurya

We live in an age of unparalleled opportunity for innovation. We’re building more products than ever before, but most of them fail—not because we can’t complete what we set out to build, but because we...


Start & Run a Landscaping Business

by Joel LaRusic

If you like being your own boss and working outdoors and enjoy nature, you can start your own profitable landscape maintenance business. This book is perfect if you want to start from scratch or if you already...


Start and Run Your Own Record Label, Third Edition

by Daylle Deanna Schwartz

For everyone interested in starting a record label–to market new talent or to release and promote their own music–there has never been a better time to do it!

Music can be released, distributed, and promoted...


Start & Run an Internet Research Business

by Gerhard W. Kautz

Information research has shifted from something people did in libraries to something people do mostly on the Internet. But companies often don't have the time or internal resources available to sift through...


Your Idea, Inc.

by Sandy Abrams

Burt's Bees . . . Crocs . . . Facebook . . .

Every time a new story about how some nobody from nowhere got rich producing some clever new product in his garage, you may think, "Why can't I do that?" Well, anyone...


220 Best Franchises to Buy: The Essential Sourcebook for Evaluating the Best Franchise Opportunities

by Lynie Arden & The Philip Lief Group

Today's economic climate, dominated by corporate giants and chains, can be a tough place for a new face, but buying a franchise is the best opportunity for a budding entrepreneur. 220 Best Franchises to Buy,...


The Art of Social Enterprise: Business as if People Mattered

by Carl Frankel & Allen Bromberger

Mission driven—business as a vehicle for change.


Entrepreneurial New Venture Skills

by Robert N. Lussier, Joel Corman & David Kimball

As business schools expand their entrepreneurship programs and organizations seek people with entrepreneurial skills, it has become clear that the skills and mindset of an entrepreneur are highly valued in all...


The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design

by Jaeyong Song & Kyungmook Lee

An insider's account of the management principles driving one of the world's most innovative companies

Twenty years ago, few people would have predicted that Samsung could transform itself from a low-cost original...


Retail Shop Success

by Vincent Gabriel

I put down what I have learnt when I had to run a retail shop. It was a humbling experience because retailing is so complex.

Customers depend on you, and suppliers always have their own agendas and push what...


Success in the Vegetarian Eatery

by Vincent Gabriel

This book marks the fact that vegetarian food has gone mainstream. At one time associated with devotees of Buddhism, Taoism, Hinduism vegetarian food has been accepted by the health conscious and by the public,...


Rule of Thumb: A Guide to Small Business Growth

by Linda Swalling Fettig

Almost everyone dreams of inventing the next big product or offering the most requested service and growing their business. Business growth is an exciting and often very hectic time in the life cycle of a business...


Global Entrepreneurship: Environment and Strategy

by Nir Kshetri

Nir Kshetri's Global Entrepreneurship: Environment and Strategy provides a window into the economic, political, cultural, geographical, and technological environments that affect entrepreneurs as they exploit...


Predictive Analytics For Dummies

by Anasse Bari, Mohamed Chaouchi & Tommy Jung

Combine business sense, statistics, and computers in a new and intuitive way, thanks to Big Data

Predictive analytics is a branch of data mining that helps predict probabilities and trends. Predictive Analytics...


Guanxi (The Art of Relationships): Microsoft, China, and Bill Gates's Plan to Win the Road Ahead

by Robert Buderi & Gregory T. Huang

Half a world away from the calm beauty of Puget Sound, there's a lab where Bill Gates's software dreams come true. . . . So begins Guanxi, the compelling on-the-scenes tale of the allure of China today -- and...


LEVERAGE INNOVATION CAPABILITY: APPLICATION OF TOTAL INNOVATION MANAGEMENT IN CHINA'S SMES' STUDY: Application of Total Innovation Management in China

by Qingrui Xu & Jin Chen

Innovation is widely recognized as a major source of modern productivity growth. Indeed, it is seen as constituting a central process of economic advancement in industrialized countries. Despite this, a considerable...


Explosion Green: One Man's Journey To Green The World's Largest Industry

by David Gottfried

Explosion Green tells the twenty-year story of the global green building movement through the eyes of David Gottfried, the man who helped start it all.  Explosion Green reveals the inner workings of the building...


Market New Products Successfully: Using Simulated Test Market Technology

by Kevin J. Clancy, Peter C. Krieg & Marianne McGarry Wolf

Market New Products Successfully is the definitive guidebook for using simulated test marketing (STM), a technology that can help companies dramatically improve the odds of introducing a successful new product...